management
Posted May 20Head of Ads Enterprise Marketing
at openai
San Francisco, United StatesHybrid
Responsibilities
- - Build compelling brand positioning that establishes OpenAI as a trusted, differentiated platform for enterprise advertisers and agencies.
- - Create executive storytelling frameworks and high-impact communications for senior client engagements, keynote presentations, media moments, and industry conversations.
- - Develop strategic sales enablement programs, positioning, and materials that help commercial teams articulate differentiated value across industries, customer segments, and buying audiences.
- - Lead the development of flagship customer stories, case studies, and proof points that demonstrate measurable business outcomes and advertiser success.
- - Build integrated demand generation and account-based marketing programs targeting priority accounts and industries through owned media, partner channels, executive engagement, and industry activations.
- - Own OpenAI’s presence and narrative strategy at major industry events including Cannes Lions, CES, Advertising Week, Possible, and DMEXCO.
- - Establish measurement frameworks to track brand perception, executive engagement, pipeline contribution, influenced revenue, content performance, and market momentum, while building and leading a high-performing team over time.
Requirements
- About the Team OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence.
- experience and lead go-to-market efforts for new product launches across channels.
- You will partner closely with Sales, Partnerships, Product, Finance, Legal, Communications, Research, and Data Science to help establish OpenAI as a trusted leader in the future of AI-powered advertising.
- - Develop OpenAI’s enterprise advertising narratives, positioning, and messaging architecture across AI-powered marketing, creativity, measurement, and consumer engagement.
- - Lead category thought leadership programs and content strategy that position OpenAI as a leading voice on the future of advertising, AI, creativity, and measurement.
- - Define industry-specific narratives and go-to-market strategies across key verticals including CPG, Retail, Automotive, Financial Services, Technology, Entertainment, Telecom, and Travel.
- experience in B2B marketing, enterprise marketing, ad sales marketing, product marketing, brand strategy, or strategic go-to-market leadership. - Have built or led enterprise advertising marketing programs at a scaled digital media platforms. - Deeply understand how enterprise advertisers and agencies make buying decisions, including procurement cycles, executive stakeholders, measurement requirements, and long-term partnerships. - Have significant
- experience developing executive narratives, thought leadership platforms, and enterprise positioning strategies that influence senior marketers and industry decision-makers. - Have
- experience building sophisticated content marketing ecosystems that support both brand leadership and pipeline generation.
- About OpenAI OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence
Experience
- You Might Thrive in This Role If You: - Have 12+ years of
Additional details
- In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer-aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform.
- We take a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging.
- We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer
- About the Role We are hiring a Head of Enterprise Ads Marketing to define and scale OpenAI’s global marketing strategy for enterprise advertisers, agencies, and strategic brand partners.
- This leader will own how advertisers understand, evaluate, adopt, and grow with OpenAI’s advertising solutions.
- This is a highly strategic and hands-on leadership role where you will shape the narratives that position OpenAI as a premium advertising platform for the world’s marketers while building the content, thought leadership, events, and demand programs that drive pipeline and long-term strategic growth.
- This role is ideally based in San Francisco, CA, with a hybrid schedule of three days per week in the office. In This Role,
- You Will: - Define the end-to-end enterprise advertiser marketing strategy across awareness, consideration, pipeline creation, adoption, expansion, and long-term growth.
- - Partner closely with Product Marketing and Product teams to translate roadmap innovations into market-ready launches, customer education, and enterprise sales motions.
- - Have led world-class tent-pole event strategies and know how to convert marquee moments into measurable brand and commercial impact.