marketing
Posted 1 weeks agoManager, Content Marketing
at SpyCloud
Austin, United StatesOn-site
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Responsibilities
- Lead Generation: Develop assets that support lead generation and nurture campaigns in collaboration with the demand gen and product marketing teams.
- Distribution & Amplification: Plan and execute multi-channel distribution strategies across web, email, and social channels.
- Team Leadership: Lead and mentor a team of content creators and agency partners, fostering a collaborative and high-impact creative culture.
- Track record of building content programs that demonstrably contributed to pipeline and revenue.
Requirements
- This role reports to the VP, Brand & Communications and sits at the intersection of storytelling and demand gen, producing content that educates security practitioners, influences buyers, and earns citations from both search engines and AI platforms.
- If you thrive in a fast-moving B2B environment and know how to turn complex technical topics into engaging content that actually moves pipeline, this role is for you.
- SEO/AEO Optimization: Partner with our in-house team to optimize content for search visibility and AEO to drive site traffic and qualified conversions.
- experience in cybersecurity content marketing, with strong
- experience in writing and copy-editing.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Strong storytelling skills and the ability to translate complex technical concepts into engaging content.
- Knowledge of SEO/AEO best practices and content optimization techniques. AirOps experience is a plus.
- Data-driven mindset with the ability to measure and analyze content performance. In-depth
- experience with website content and ability to stage and review web content on Wordpress. •
- Experience managing internal content contributors as well as third-party vendors and freelancers to meet content objectives.
- SpyCloud transforms recaptured darknet data to disrupt cybercrime.
- Its automated identity threat protection solutions use advanced analytics and AI to accelerate investigations and protect workforce, consumer, and supplier identities from the threats that matter most: authentication bypass, session hijacking, malicious insiders, account takeover, ransomware, and fraud.
Benefits
- Base Salary Range: $108,000 – $140,000
- The salary range reflects the expected base compensation for a fully qualified candidate at this level based on experience, qualifications, and market data at the time of posting. U.S.-Based
- Benefits + Perks (for Full Time Employees):
- In addition to our engaging workspace in South Austin, flexible and remote-friendly work options, and competitive salary package, we offer our employees a comprehensive benefits package that includes:
- 401(k) with Employer Contribution
- Health, Vision, and Dental Insurance
- Health Savings Account (HSA) available with Employer Contribution
- Employer Paid Life, Short-term, and Long-term Disability Insurance
- Generous PTO Plan and 16 paid holidays per year U.K.-Based
- Retirement Savings Plan with Employer Contribution
- Employer Provided Private Health Insurance and Healthcare Cashplan
- Employer Paid Life Insurance and Income Replacement
- Generous Holiday Plan and 14 paid holidays per year About SpyCloud:
- This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
- Compensation Transparency Policy:
- At SpyCloud, we believe in transparency and fairness in compensation.
- We strive to ensure that all employees are fairly compensated for their contributions, and we openly discuss our compensation philosophy and structure.
- We are committed to providing competitive salaries and
- benefits packages to attract and retain top talent, and we encourage open dialogue and feedback regarding compensation matters.
Contact
- To learn more and see insights on your company's exposed data, visit spycloud.com . Our Mission:
- Anyone who suspects that they have been contacted by someone falsely representing SpyCloud should email careers@spycloud.com .
Additional details
- SpyCloud is on a mission to make the internet a safer place by disrupting the criminal underground.
- SpyCloud’s solutions thwart cyberattacks and protect more than 4 billion accounts worldwide.
- Cybersecurity is an exciting, evolving space, and being at the forefront of the fight to disrupt cybercrime makes SpyCloud a special place to work.
- If you’re driven to align your career with a fantastic mission, look no further!
- As the Manager, Content Marketing at SpyCloud, you will own the strategy, execution, and performance of content across the buyer journey – from awareness to retention.
- You will lead a small but high-output team of content creators working cross-functionally to develop compelling content that resonates with our target audiences.
- We invite you to join a winning team that protects digital identities and defends against cyber threats on a global scale. What You'll Do:
- Content Strategy & Planning: Own the content strategy and monthly roadmap, aligned to product launches, events, and trending topics.
- Communicate, maintain and enforce an editorial calendar that keeps the team focused and on schedule.
- Content Creation & Quality: Lead the production of high-quality and engaging content across a variety of formats, including blog posts, web pages, research reports, case studies, infographics, and videos.