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marketing

Posted Apr 16

Senior Product Marketing Manager, Pricing & Packaging

at Justworks

New York, United StatesHybrid

Responsibilities

  • Lead high-impact pricing and packaging initiatives across products, add-ons, bundles, and platform tiers.
  • Develop pricing recommendations grounded in customer value, segmentation insight, competitive benchmarking, and financial modeling.
  • Support pricing strategy for new product launches, expansions, and platform innovations—ensuring alignment between value delivered and price captured.
  • Design and analyze pricing experiments (e.g., packaging variations, promotional tests, bundling strategies) to inform iteration and optimization.
  • Conduct pricing research initiatives such as willingness-to-pay studies, conjoint analysis, and elasticity modeling.
  • Collaborate with Product teams to embed monetization thinking into roadmap planning and feature development.
  • Support rollout of pricing changes, including internal enablement, messaging alignment, and performance tracking.

Requirements

  • At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community.
  • experience in product marketing, pricing, monetization strategy, strategy consulting, finance, or revenue strategy within a SaaS or technology company. •
  • Experience contributing to pricing and packaging strategy, including financial modeling and experimentation.
  • Experience supporting multi-product or platform businesses, ideally within B2B, fintech, HR tech, payroll, compliance, or benefits environments.
  • Proven ability to influence cross-functional stakeholders without direct authority. •
  • Experience supporting both sales-assisted and growth-led motions is a plus.

Benefits

  • The base wage range for this position based in our New York City Office is targeted at $165,000.00 - $181,500.00 per year. #LI-Hybrid #LI-SP1
  • Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location.
  • For more information about Justworks’ Total Reward Philosophy, including all of the perks and

Contact

  • benefits we are proud to offer our team members, please visit Total Rewards @ Justworks .
  • If you're in need of a reasonable accommodation, please reach out to us at accommodations@justworks.com .

Additional details

  • We work hard and care about our most prized asset - our people.
  • We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues.
  • If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you.
  • We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team. Our Values
  • If this sounds like you, you’ll fit right in. Who You Are
  • The mission of Justworks’ Product Marketing team is to define, articulate, and differentiate our value proposition to the right audiences—positioning our products for growth, adoption, and long-term success.
  • As we continue evolving into a multi-solution platform, how we price and package our offerings is foundational to customer trust, perception, and long-term differentiation.
  • We are seeking a strategic and analytically strong Senior Product Marketing Manager, Pricing & Packaging to help execute Justworks’ multi-year Pricing & Packaging (P&P) strategy.
  • This role will report to the Head of Pricing & Packaging and will play a critical role in driving monetization initiatives, packaging evolution, and pricing experimentation across the business.
  • Pricing & Packaging is a key growth lever at Justworks.

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