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Posted Mar 28, 2025CRM Specialist
at Air Apps
San Francisco, United StatesOn-site
Responsibilities
- - Track and analyze email open rates, CTR, conversion rates, and customer engagement metrics.
- - Create and maintain customer segmentation strategies for targeted campaigns.
- - Collaborate with marketing, sales, and product teams to personalize customer interactions.
- - Implement behavioral triggers and automation workflows to improve retention.
- - Ensure compliance with GDPR, CCPA, and email marketing regulations.
Requirements
- We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live.
- Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference.
- This role requires expertise in CRM platforms such as HubSpot, Marketo, Salesforce, or Klaviyo, as well as a strong understanding of email marketing best practices, automation workflows, and data-driven optimization.
- - Work with HubSpot, Marketo, Salesforce, or other CRM platforms to improve campaign performance.
- experience in CRM management, email marketing, or marketing automation. - Hands-on
- experience with HubSpot, Marketo, Salesforce, Klaviyo, or similar platforms. - Strong understanding of email marketing best practices, segmentation, and automation workflows. -
- Experience with A/B testing, personalization, and dynamic content strategies. - Knowledge of lead scoring, drip campaigns, and customer journey mapping. - Familiarity with HTML/CSS for email formatting is a plus. - Analytical mindset with
- experience using Google Analytics, CRM dashboards, and reporting tools. - Strong attention to detail and ability to optimize email deliverability and engagement rates. -
- Experience working in fast-paced, data-driven marketing environments. WHAT
- Applicants must submit their own work without any AI-generated assistance.
- Any use of AI in application materials, assessments, or interviews will result in disqualification.
Experience
- REQUIREMENTS - Around 3+ years of
Benefits
- BENEFITS ARE WE OFFERING? - Apple hardware ecosystem for work. - Annual Bonus. - Medical Insurance (including vision & dental). - Disability insurance - short and long-term. - 401k up to 4% contribution. - Air Conference – an opportunity to meet the team, collaborate, and grow together. - Transportation budget - Free meals at the hub - Gym membership DIVERSITY & INCLUSION At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace.
Additional details
- ABOUT AIR APPS At Air Apps, we believe in thinking bigger—and moving faster.
- Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.
- Here, you’ll be a creative force, shaping products that empower people across the globe.
- Join us on this journey to redefine resource management—and change lives along the way.
- THE ROLE As a CRM Specialist at Air Apps, you will be responsible for managing and optimizing customer relationship management (CRM) systems and email marketing campaigns.
- You will work on drip marketing, segmentation, automation, and lead nurturing strategies to enhance customer engagement and retention.
- RESPONSIBILITIES - Develop and execute email marketing campaigns, drip sequences, and lead nurturing strategies.
- - Manage and optimize CRM workflows, segmentation, and customer lifecycle automation.
- - Optimize email templates, A/B test subject lines, and improve deliverability.
- - Stay up to date with CRM trends, personalization strategies, and automation best practices.