product
Posted 19 hours agoStaff Product Manager - Email Marketing
at HighLevel
IndiaRemote
Responsibilities
- aware Sending, and AI
- powered Send Time Optimization. Scale automated Sequences, trigger logic, dynamic branching, smart personalization fields, and event
- driven marketing workflows. Streamline campaign creation workflows to minimize operational complexity for marketers while maximizing end
- user engagement. 4. Drive Campaign Intelligence & Customer Insights Build reporting dashboards that accurately measure campaign execution, open/click engagement, conversion rates, attributed revenue, and overall ROI. Deliver actionable, AI
- powered recommendations that guide users on how to improve campaign engagement and conversion performance. Establish robust product instrumentation, funnels, and experimentation frameworks to measure feature adoption and product
- led outcomes. 5. Build Audience & Preference Management Own subscriber preferences, consent management workflows, and end
Requirements
- native creation, intuitive editing interfaces, intelligent lifecycle automation, and actionable campaign intelligence — driving user adoption, activation, engagement, and revenue with a clear, metrics
- drop editors, custom HTML tools, reusable visual components, responsive templates, and real
- time collaborative editing. Build an industry
- native email editor that enables users to generate complete, high
- converting email layouts using simple natural language prompts. Lead the evolution of a natural language prompt
- layout generation ("vibe
- code") builder, allowing non
- technical marketers to create production
- ready emails instantaneously. Deliver native multivariate experimentation tools, including subject line, body copy, layout, and Call
- Action (CTA) A/B testing to continuously improve conversion rates. 2. Transform Email Marketing Through AI Define the multi
- year vision and execution strategy for Email AI, enabling automated campaign generation, brand
- aware messaging, localized/multilingual copy creation, and intelligent optimization. Build Sequence AI to automatically create multi
- step lifecycle journeys, including onboarding, lead nurture, abandoned cart recovery, upsells, and re
- engagement campaigns. Partner closely with core AI teams to deliver prompt
- SPAM, CASL, GDPR, etc.). 6. Drive Product Strategy & Execution Establish a 12–18 month product roadmap for Email Marketing aligned with HighLevel’s broader product strategy. Conduct continuous customer discovery, competitive analysis, and usability research. Author clear, outcome
- focused PRDs and partner closely with Engineering, Product Design, AI, Customer Success, and Go
- Market teams. What Success Looks Like First 90 Days Formulate a strategic vision and roadmap for the Email Builder and AI
- powered campaign lifecycle. Identify and ship initial usability and performance quick
- wins in the core Email Builder and Sequence tools based on user feedback and analytics. Establish clear instrumentation and North Star KPIs around activation, campaign creation velocity, and engagement. Align cross
- functional Engineering, Design, AI, and GTM teams on upcoming priorities. First 12 Months Launch Email AI into General Availability (GA) with strong user adoption, drastically reducing campaign creation time. Deploy production
- ready natural language prompt
- layout email generation capabilities. Ship Sequence AI, enabling users to generate multi
- user tools (editors, drag
- drop builders, visual canvas tools, or content creation interfaces). Hands
- functional alignment across Engineering, Design, Product, and GTM teams. Nice
Additional details
- About us HighLevel is an AI powered business operating system that gives agencies, entrepreneurs and SMBs the infrastructure to build, automate and scale. Today, HighLevel supports SMBs across 150+ countries, fueling community driven growth rooted in real customer outcomes. To date, businesses operating on HighLevel have generated over $7 billion in ecosystem value, demonstrating the impact of shared infrastructure at scale. By centralizing conversations, automation and intelligence into one system, we help businesses move faster, reduce complexity and execute efficiently. Behind the platform, HighLevel powers more than 4 billion API hits and 2.5 billion message events daily. With 250 terabytes of distributed data, 250+ microservices and over 1 million domain names supported, our architecture is built for performance, resilience and long term scalability. Our people With over 2,000 team members across 10+ countries, HighLevel operates as a global, remote first organization built for speed and ownership. We value initiative, clarity and execution, creating space for ambitious people to build systems that support millions of businesses worldwide. Here, innovation thrives, ideas are celebrated and people come first, no matter where they call home. Our impact Every month, HighLevel enables more than 1.5 billion messages, 200 million leads and 20 million conversations for the more than 1 million businesses we support. Behind those numbers are real people building independence, expanding opportunity and creating measurable impact. We’re proud to be a part of that. Learn more about us on our Youtube Channel or Blog Posts Role Overview HighLevel is accelerating its Email Marketing platform to become the AI first communication engine for businesses worldwide. We are looking for a Staff Product Manager to transform Email Marketing from a traditional campaign builder into an intelligent, end