marketing
Posted 1 weeks agoSEO Specialist
at CodeRoad
Latin America, United StatesOn-site
Responsibilities
- Optimize client website performance and organic KPIs by executing advanced, white-hat search engine optimization tactics and custom webpage optimizations. •
- Analyze complex website performance data—including organic traffic, conversion rates, and keyword rankings—utilizing standard analytics platforms to identify performance gaps and growth opportunities. •
- Lead strategic alignment sessions with internal stakeholders, including Copywriters, Campaign Coordinators, and Social Media teams, to design unified digital marketing strategies. •
- Design and deliver comprehensive, client-facing reports that synthesize organic performance data, previous strategy impacts, and future content roadmaps. •
- Troubleshoot negative trends in search engine visibility and key performance indicators, diagnosing root causes and implementing rapid corrective actions. •
- Collaborate directly with Digital Marketing Managers as the core SEO consultant, fulfilling high-level requests for competitive research, market analysis, and Google Business Profile optimization. Requirements • 3+ years of
Requirements
- The Senior SEO Specialist will serve as the technical and strategic backbone of our client's premium organic search initiatives.
- experience in SEO or digital marketing (or 5 years of
- experience in a related field in lieu of formal education). • Proven
- experience managing comprehensive SEO strategies specifically for U.S.-based companies, with deep expertise in English-language content optimization. •
- Solid Tech Stack proficiency, including working knowledge of Google Analytics , Google Search Console , and basic HTML/CSS . • Advanced
- experience with industry-standard SEO platforms such as SEMrush , Moz Pro , Majestic SEO , or Google Trends . •
- Advanced English skills (excellent written and verbal communication are mandatory for client-facing reporting). Nice to Have • Specialized SEO
- experience within the Automotive industry ecosystem. •
- Active industry certifications ( Google Analytics , Google Ads , HubSpot , etc.). •
- Familiarity with technical SEO auditing tools like Screaming Frog or DeepCrawl . •
Benefits
- Exposure to automated reporting tools and data visualization dashboards (e.g., Looker Studio ). What You’ll Love • 100% Remote • Holidays off • Paid Time Off •
- Health insurance assistance •
- Competitive USD compensation •
Additional details
- CodeRoad provides end-to-end software development services, helping businesses scale with ideal infrastructure solutions.
- From staff augmentation to dedicated IT teams and general software engineering, our nearshore technology services empower businesses to thrive in an ever-evolving digital landscape. About the Role
- In this role, you will own the end-to-end evaluation of website performance data, architect advanced content and keyword strategies, and anchor monthly strategic collaborations with Digital Marketing Managers, Copywriters, and Performance Managers to ensure maximum search visibility.
- This role is critical to accelerating our client's organic growth and market share across English-language markets.
- Operating within U.S. time zones, you will act as the primary point of contact for all complex search engine optimization questions, transforming raw analytics into high-impact, scalable solutions that directly move the needle on client KPIs. Key Responsibilities •
- Ownership mindset with a self-directed, driven approach to managing competing priorities in a fast-paced environment. •