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Posted Jun 3

Social Media Manager

at Crowned Skin

Remote

Responsibilities

  • Manage daily posting and engagement across TikTok, Instagram, and Facebook.
  • Monitor trends, hashtags, and platform shifts to keep content relevant and discoverable.
  • Collaborate with creative, influencer, and growth teams to amplify campaign reach. Content Management
  • Develop and manage the brand’s content calendar aligned with product launches, campaigns, and cultural tentpoles.
  • Oversee production of high-quality short-form videos, social graphics, photography, and written content.
  • Ensure content reflects Crowned Skin’s brand voice, visual identity, and cultural positioning.
  • Identify and activate superfans and ambassadors to extend organic reach.
  • Track community sentiment and report insights back to leadership.
  • Track KPIs across engagement, reach, conversions, and CAC/LTV impact.
  • Support product and retail launches with integrated content campaigns.
  • Ensure content is optimized for TikTok Shop and eCommerce storytelling.

Requirements

  • Strong understanding of TikTok, Instagram, and emerging social platforms.
  • Bachelor’s degree in Marketing, Communications, Media, or related field. 3–5 years of
  • experience in social media or content marketing.
  • Experience creating short-form video and managing brand social channels.
  • Experience in high-growth disruptive brands in the CPG space.
  • This is a beta feature to avoid spam applicants.

Contact

  • Please email your resume and portfolio to anna@crownedskin.com About the Brand

Additional details

  • Crowned Skin is one of the fastest-growing men’s grooming brands, redefining how men approach self-care, fragrance, and confidence.
  • Founded by Chicago entrepreneur and former Big Tech leader Darrell Spencer, Crowned Skin created the viral “Body Butter Cologne” category — premium body butters and body oils designed to moisturize deeply while smelling luxurious enough to replace cologne.
  • Since launching in 2024, Crowned Skin has grown into a multi-million-dollar brand powered by culture, community, and disruptive storytelling across TikTok Shop, Amazon, Shopify, and social media.
  • The brand has built a loyal customer base by creating products that make men feel confident, attractive, and elevated while bringing a fresh, culturally relevant voice to the grooming industry.
  • Crowned Skin has been featured on Shark Tank, Forbes, Tamron Hall, Amazon Rising Stars, and major media platforms, quickly becoming one of the most talked-about brands in men’s personal care.
  • We create bold, entertaining, and highly engaging social-first campaigns that blend humor, confidence, luxury, and culture while still driving strong conversion.
  • We move fast, think creatively, and constantly push the brand forward while staying authentic to the Crowned Skin voice and community.
  • We’re looking for a Social Media Manager who understands internet culture, storytelling, engagement, and trend-driven content while helping us continue scaling one of the most exciting brands in beauty and e-commerce today. About the Role
  • This role will create and curate engaging content, manage the content calendar, and drive community engagement to support acquisition, retention, and brand awareness goals.
  • The ideal candidate is both creative and data-driven and able to translate brand storytelling into content that resonates culturally, while tracking performance to optimize future campaigns.

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