other
Posted 3 weeks agoPaid Social Strategist
ColombiaHybrid
Responsibilities
- Lead execution of optimizations concerning performance improvements relative to goals
- Effectively own strategic communication internally and externally for clients and client teams
- Execute performance reporting A-Z with excellent presentation creation capabilities
- Present forward-thinking plans and execute to drive business results
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department Requirements:
Requirements
- ***Proficiency in spoken and written English at an advanced level is required for this role. A day in the life:
- Experience in TikTok and Meta Ads platforms is a must! Paid Social Strategist is responsible for the performance, strategy, growth and execution from A-Z of paid social accounts.
- Channels include TikTok, Meta, Pinterest, Snapchat, Reddit, and LinkedIn where applicable. Heavier emphasis on TikTok and Meta
- Complete understanding of the marketing funnel and how to execute via paid social
- Full understanding of the eCommerce model and basic lead gen strategies
- Ability to navigate roadblocks and adapt strategy to changes in landscape to achieve desired results
- Employ AI technologies to enhance and optimize business processes
- experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus 1+ years
- experience with Meta Ads and TikTok ads for direct response campaigns; additional platforms a plus (LinkedIn Ads, Pinterest Ads, etc) 1+ years
- experience leading paid social strategy for direct response marketing efforts 1+ years
- experience with Google Analytics, Shopify; other technical platforms a plus 1 year
- Excellent Excel skills with clear understanding of advanced Excel features
- Excellent data analytics skills
Experience
- 1-2 years of digital marketing; Agency experience a plus 1+ years of
Benefits
- Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.
- Managing a full workload indicated by one or more of the following: $26k MRR or 6 owned clients
- Benefits & Perks :
- Base salary + commission opportunities Medical Bonus
- 15 paid vacation days (PTO) per year
- Paid Social Security
- Quarterly awards including prize money and recognition for outstanding performance
- These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.
Contact
- All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/ .
- If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
Additional details
- We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world.
- As a people-first firm, we value diversity in backgrounds and experiences.
- We strongly believe our people and culture are key to our success.
- Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
- Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
- At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
- Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
- We’re looking for a creative and energetic full-time Paid Social Strategist to join our team with a passion for performance marketing and team management.
- You will lead and execute upon a paid social strategy that helps reach a business' overarching goals and work closely to optimize strategies for our TikTok clients.
- You will work closely with the team and our clients making sure we are hitting or surpassing monthly performance goals, as well as collaborating with the creative, organic, and influencer/partnerships teams to ensure we are best-in-class across the channel Responsibilities: