marketing
Posted Jun 9Associate Brand Manager Innovation
Remote
Responsibilities
- Own ongoing performance tracking across innovation and renovation platforms (consumption, velocity).
- Analyze syndicated data (Cirana, Stackline), panel data, and internal sales data, social listening & external reports to identify trends and opportunities.
- Develop actionable insights to inform pipeline prioritization and renovation decisions.
- Monitor competitive landscape, innovation pipelines & performance, and category shifts.
- Support post-launch tracking and optimization recommendations (consumer feedback, ratings & reviews, repeat).
- Build executive-ready reports and dashboards for leadership updates.
- Lead renovation initiatives (formula, claims, packaging updates, flavor extensions) across brands.
- Drive execution of innovation projects through stage-gate process (brief development to launch readiness).
- Support concept development, claims & concept validation, and consumer research.
- Ensure projects are delivered on time, on budget, and aligned with brand strategy.
- Support development and execution of innovation marketing plans and launch strategies.
- Track and manage innovation/renovation project timelines.
Requirements
- At least 1- 3 year(s) of experience; inclusive of internships in brand management for a CPG Food, CPG Personal Product or OTC brand.
- Bachelorâs Degree is not required but is strongly preferred.
- Functional Skills: strong analytical skills, with the ability to translate market dynamics into actionable tactics.
- Strategic Skills: Collaborative/team player, strategic agility, proven ability to make complex decisions, dealing with ambiguity, ability to influence senior management on strategic decisions based on actionable insights.
- Strong proficiency in Excel, PowerPoint, Word.
- Ability to prioritize in a fast-paced environment.
- Organizational Positioning Skills: Strong presentation skills & written communications, ability to interact successfully with senior management.
- Personal & Interpersonal Skills: Customer & consumer focus, skilled to build and foster effective peer relationships, proven ability to effectively collaborate across functional areas.
- Proficiency in Circana data analysis, marketing budget management, volume forecasting, project management and copy development is nice to have.
- This is a beta feature to avoid spam applicants.
Benefits
- The approximate pay range for this position is $105,000 to $135,000.
- Please note that the pay range provided is a good faith estimate for the position at the time of posting.
- Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
- Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits.
- Incentives and/or benefit packages may vary depending on the position.
- This position is not eligible for Visa Sponsorship.
Contact
- Learn more at About Us | Nestlé Careers (nestlejobs.com).
- Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
Additional details
- At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide.
- Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives.
- Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more.
- We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
- At Nestlé Health Science, we bring our best for better lives.
- Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition.
- We know brilliant ideas can come from anyone, anywhere.
- Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking.
- We are committed to fostering professional growth and celebrating the achievements of our people along the way.
- We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and