marketing
Posted May 13Marketing Operations Lead
at Braintrust
San Francisco, United StatesHybrid
Responsibilities
- - Design lifecycle, routing, and scoring systems: Build and evolve the logic for MQLs, PQLs, ICP segmentation, and lead routing to maximize conversion.
- - Own how we engage prospects and customers: Design the systems and timing for outreach across lifecycle stages and account segments.
- - Drive funnel performance and insights: Identify gaps, improve conversion, and ensure we have clear visibility into what drives pipeline and ROI.
Requirements
- ABOUT THE COMPANY Braintrust is the AI observability platform.
- By connecting evals and observability in one workflow, Braintrust gives builders the visibility to understand how AI behaves in production and the tools to improve it.
- Teams at Notion, Stripe, Zapier, Vercel, and Ramp use Braintrust to compare models, test prompts, and catch regressions — turning production data into better AI with every release.
- - Turn signals into GTM actions: Translate product, intent, and campaign signals into outbound, nurture, and sales handoffs.
- - Make GTM workflows automated and AI-driven: Reduce manual work by building scalable, automated systems for campaigns, events, and lifecycle.
- - Partner across GTM to build and scale systems: Work with Marketing, Sales, RevOps, and Engineering to align execution, measurement, and planning.
- experience in Marketing Ops, Growth Ops, or Revenue Operations in high-growth B2B SaaS. - Proven
- Experience operating at scale: You’ve supported a growing GTM org and know how to design systems that don’t break as volume increases. - Strong technical skills across automation, workflows, integrations, and marketing systems (CRM, lifecycle tools, enrichment, etc.). -
- Experience translating data and signals into actionable GTM programs, not just reporting. - Familiarity with AI and automation tools, and a point of view on how to apply them to GTM workflows. - Strong stakeholder management: Able to partner closely with marketing leadership and influence decisions. - PLG or hybrid PLG/SLG experience strongly preferred.
Experience
- WHAT YOU’LL BRING - 7–10+ years of