marketing
Added 2 weeks agoJunior Growth Specialist (Remote)
at Novelship
Singapore, SingaporeRemote
Responsibilities
- Actively monitor and report on brand sentiment across multiple digital platforms (Google Reviews, App Store/Play Store, Trustpilot, Social Media, Forums).
- Execute and assist in designing proactive campaigns aimed at improving star ratings and increasing the volume of authentic, positive customer reviews.
- Periodically analyze customer feedback trends, summarizing the data into clear recommendation reports for the product and service teams to support continuous improvement.
- Conduct testing of new AI tools, benchmark the results against current processes, and present findings to management regarding their practical viability for the team.
- Develop and manage social media content calendars, and collaborate with the team to craft strategic roadmaps that drive brand awareness and engagement.
- Track and report on key social media metrics (Reach, Engagement Rate, CTR) and translate this data into actionable insights for future campaign planning.
- Conduct regular competitor research to identify market trends, content gaps, and potential growth opportunities.
- Ensure all published content maintains strict brand alignment, reflecting our values and mission across all digital touchpoints. Requirements &
Requirements
- Originating in Singapore, we have grown to serve over 1.5 million users in 13 countries, driven by our mission to be the go-to fashion hub with an unparalleled customer experience.
- experience under your belt, you will be the driving force behind our day-to-day Online Reputation Management (ORM), social media execution, and the integration of AI tools into our workflows.
- 2. AI Workflow & Innovation
- Separate and utilize various AI-based tools to support and enhance the marketing team's daily operational efficiency.
- Stay updated on the latest AI technology trends and propose practical, innovative ways these tools can be adopted to improve our daily marketing workflows.
- experience in Digital Marketing, Social Media Management, Growth, or a related field. Hands-on
- experience with social media scheduling tools, basic data analytics (e.g., Google Analytics, platform insights), and reputation monitoring platforms.
- Familiarity with or a strong eagerness to master modern AI marketing tools to streamline workflows.