Product Marketing Director

United StatesRemote

Responsibilities

Own positioning, narrative, and category strategy for a category being rewritten by AI in real time.
Build dynamic, AI-powered enablement systems (such as shared sales workspaces with retrieval and automated win/loss synthesis) rather than static one-off assets.
Decide what stays human and what becomes an agent. Architect the prompts, retrieval, and automation that let the team operate at a scope a traditional PMM org can't match.
Run voice of customer as a continuous function.
Operate competitive intelligence as an always-on monitoring system that updates downstream assets as competitor inputs change.
Build sales enablement with reps in their selling motion. Measure on usage and revenue impact, kill what doesn't get used.
Run experiments with hypotheses, success criteria, and kill criteria. Report results, including the ones that didn't work.
Run voice of customer and competitive intelligence as continuous, system-driven functions, not quarterly projects.

AI is reshaping where and how learning happens: inside products, in the flow of work, across the customer relationship.
AI runs through the operating model: agents handle continuous monitoring, synthesis, retrieval, and asset maintenance through systems the Director architects. Responsibilities:
Built and operated an AI-native marketing or product marketing function where agents do real work, not just sit alongside the human as assistance.
You know how to extract their thinking and turn it into market-facing assets without losing the substance.
Background in learning, customer education, employee development, or developer relations. You understand why learning inside products is different from learning as a separate destination.
Experience working with PE operating partners and boards. Comfortable with quarterly board narratives and the scrutiny that comes with them. Education:
Bachelor’s degree in marketing, business, or a related field, or equivalent professional experience