marketing
Posted 3 days agoBrand Success Analyst - Grapevine
at New Engen
Nyc, United StatesOn-site
Responsibilities
- Own Brand Relationships and Program Execution
- Manage day-to-day workflows across the ad delivery process, ensuring content is delivered, performance goals are met, and brands are set up for success on GrapevineAI.
- Develop Creative Strategy and Growth Roadmaps
- Build clear growth roadmaps that combine written and visual content to achieve business goals, ensuring creative direction is aligned with brand needs and audience expectations.
- Drive Content Execution and Quality
- Support the development of high-impact content by partnering with Creative Strategists and leveraging market insights and performance data.
- Oversee content production from a project management standpoint, ensuring deliverables move efficiently from concept through final delivery.
- Own Performance and Optimization
- Analyze campaign performance to understand what’s working and where to improve.
- Collaborate Cross-Functionally to Deliver Results
- Maintain consistent communication with brands through meetings and Slack to ensure alignment and momentum.
Requirements
- Bachelor’s degree or equivalent experience, with 0–2 years of
- experience across startups, performance marketing, analytics, consulting, or other growth-oriented industries. Recent graduates are encouraged to apply. We value curiosity and a willingness to learn.
- Proficiency in Excel and PowerPoint, including skills like pivot tables, data organization, and building clear, polished presentations; comfortable working with and analyzing data.
- Strong organization and project management skills, with the ability to manage multiple priorities, stay detail-oriented, and consistently follow through on deadlines.
- Clear and compelling communication skills, with the ability to distill information into concise insights and strong written deliverables.
- A collaborative and positive approach, with the ability to build strong relationships across teams and contribute to a supportive, high-energy environment.
- A sense of ownership and accountability, paired with a proactive attitude and a drive to get things done.
Benefits
- A curious, team-first mindset, bringing enthusiasm, adaptability, and a sense of fun to the work. PERKS & BENEFITS
- Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
- 401k - Employer match
- Flexible Vacation & PTO plan
- Paid Maternity / Paternity Paid Holidays
- Salary Range: $70,000 - $80,000 USD annual
- The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate's qualifications and experience uniquely.
Contact
- All legitimate job openings will be posted directly on our careers page, and all communication about these roles will come exclusively from Recruitment outreach, conducted via email through our ATS, Greenhouse, and never through unsolicited text messages or the @newengen.online domain.
- If you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at peopleteam@newengen.com before taking any further action.
Additional details
- At New Engen, we help brands grow, not just bigger, but smarter.
- We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
- Grapevine is New Engen’s scalable solution that helps brands license high-performing third-party creator content quickly and easily.
- We use our network of 800+ creators to deliver ready-to-run content to leading DTC brands for their social ad campaigns.
- We’re a collaborative group of strategists, content creators, copywriters, editors, designers, account managers, and more who are all in on helping brands, and each other, thrive.
- We work hard, stay humble, and build with purpose.
- Serve as the primary point of contact for a portfolio of DTC brands, building strong relationships and guiding them through onboarding, campaign execution, and ongoing growth.
- Partner with brands and internal creative strategists to define performance-driven creative strategies.
- Provide thoughtful feedback on UGC, video, static ads, and written content while ensuring all outputs meet brand standards and quality expectations.
- Use data and insights to guide creative iterations, optimize advertorial content, and improve conversion rates while helping brands achieve revenue and growth goals.