marketing
Posted May 26Product Marketing Strategy Manager
at Unum Group
United KingdomRemote
Responsibilities
- Own a digital-first approach to product marketing enablement, leveraging online platforms and UX principles to drive customer engagement and product adoption.
- Shape and deliver event marketing strategies that reinforce brand and product positioning and deliver measurable impact.
- Lead integrated product marketing plans across the full customer lifecycle, from acquisition to engagement and retention.
Requirements
- Act as the marketing lead for product changes and developments, defining positioning, messaging and go-to-market plans in close collaboration with cross-functional stakeholders.
- experience delivering product marketing strategies across the full customer lifecycle, including acquisition, engagement and retention. Strong people leadership capabilities, with
- experience in people management and coaching highly desirable. Demonstrable
- experience in digital-first marketing enablement, using platforms and UX principles to enhance engagement and adoption.
- Confident communicator with the ability to influence senior stakeholders and lead through collaboration.
Benefits
- The successful Product Marketing Strategy Manager can expect: Generous Bonus Private Medical Insurance DC pension scheme Life, medical and income Insurance Access to remote GP, nutrition coaching, personal training, unlimited mental health support and medical 2nd opinion 27 days holiday with the option to buy and sell holiday up to 5 days (plus Bank Holidays) Salary sacrifice electric car scheme with on site charging facilities.
Contact
- If you need assistance and/or reasonable accommodation due to a disability during the application or recruiting process, please send a request to careers@unum.co.uk . We are proud to be a Disability Confident Employer. Company: Unum UK
Additional details
- Job Posting End Date: April 21 Who are we? We’re a specialist employee
- benefits provider, striving to create healthy, happy workplaces.
- As part of the international Unum Group, we’re on a collective mission to help the working world thrive.
- The role What will you be doing? 13 Product Marketing Strategy Manager Hybrid – 3 days a week in Dorking office What will you bring? We are looking for a Product Marketing Strategy Manager to shape and deliver product marketing strategies across the entire customer journey, from prospecting and acquisition through to engagement and long-term retention.
- This is an influential role where you will work closely with stakeholders across the business to ensure product marketing strategies are insight-led, commercially robust and aligned with wider business priorities. Key
- Embed data-driven decision-making by using market research, customer insight and performance analytics to continuously optimise product marketing strategies.
- Partner with senior leaders to influence decision-making and ensure strategies are aligned to commercial and strategic objectives. Skills & Experience: Proven
- Expertise in insight-led decision-making, including market research, customer behaviour analysis and performance optimisation.
- If you’re ready to make an impact, grow quickly and be part of something genuinely transformative, we’d love to hear from you.
- Free Shuttle Bus from Dorking Train Station #LI-VI1 #LI-Hybrid Why join us? At Unum, we’ve created a workplace where people feel supported to progress and grow, and can see their ambitions coming to life.