content
Posted Jun 4Script Writer
GlobalRemote
Responsibilities
- Write platform-native captions for Instagram, LinkedIn, TikTok, X, YouTube, and Threads
- Develop compelling hooks, CTAs, and caption structures that drive engagement and retention
- Adapt tone, structure, and formatting based on platform-specific best practices
- Maintain a strong and consistent brand voice across all channels
- Write or refine scripts for YouTube episodes, short-form videos, and branded content
- Develop repeatable written frameworks for recurring content formats and series
- Support the Creative Producer with written briefs, outlines, and episode structures
- Write titles, descriptions, and metadata optimized for SEO, AEO, and GEO discoverability
- Write copy for episode launches, campaigns, newsletters, and promotional initiatives
- Collaborate with the marketing team to align messaging with funnel strategy and campaign goals
- Support paid ad creative copy when needed in collaboration with marketing
- Maintain and evolve brand voice guidelines
- Build and manage a living brand voice library, including signature phrases and messaging references that support scalable, authentic content creation
- Ensure all written output from internal teams, contractors, and vendors aligns with established brand standards
- Identify off-brand messaging and provide clear corrective direction AI Integration
- Build and maintain prompt libraries and writing systems that improve team efficiency
- Identify opportunities where AI can reduce low-value writing tasks without sacrificing quality or brand integrity
- Coordinate with the design team to ensure copy and visuals work cohesively
- Collaborate with the Creative Producer on voice direction, content priorities, and writing standards Requirements 5+ years of
Requirements
- Across our four companies, we combine audience, operators, and execution to launch scalable products and empower ambitious leaders in Media, B2B SaaS, and AI.
- This role requires the ability to write in distinct brand voices without defaulting to generic or AI-sounding content.
- This is not a position for someone who relies entirely on AI to generate copy.
- This role is focused on maintaining brand consistency while intelligently integrating AI tools to increase output, accelerate ideation, and improve workflow efficiency without compromising quality or authenticity.
- Use AI tools to accelerate first drafts, generate variations, and test hooks or messaging angles
- experience in copywriting, content writing, or brand writing for digital media or personal brands
- Proven ability to write in multiple distinct voices while maintaining authenticity and quality
- Strong understanding of social platform behavior and high-performing copy formats •
- Experience writing video scripts, captions, newsletters, and long-form content at scale
- Exceptional attention to detail with a strong sense of clarity, rhythm, and persuasion
- Proficiency with AI writing tools such as ChatGPT, Claude, Jasper, or equivalent platforms, or a demonstrated drive to integrate AI into daily workflows
- AI is effectively integrated into the writing workflow, increasing output speed while maintaining quality and authenticity
- This is a beta feature to avoid spam applicants.
Benefits
- Compensation: $60,000 - $70,000 About Martell Group
- Please mention the word **BONUSES*
Additional details
- The Martell Group exists to build people, brands, and ventures that create meaningful impact.
- Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), weâre building a company that values leadership , growth , and simplicity, and weâre looking for people who live those values too.
- Our goal is to attract world-class talent and align people where their impact is greatest.
- When you apply to Martell Group, youâll automatically be considered for all open roles across our companies, not just the one you applied for.
- Why you shouldn't work here â Radical Transparency from our CEO About the Role
- The Writer is the voice behind Martell Groupâs written content, responsible for crafting copy, captions, scripts, and written assets that perform across every platform and content format.
- The ideal candidate is a strategic creative who understands the weight every word carries in shaping a powerful brand.
- Beyond captions and social copy, the Writer contributes to long-form scripts, newsletters, email campaigns, promotional copy, and any written asset tied to brand communication or content performance.
- They work closely with the Social Producer and Creative Producer to ensure written content aligns with visual direction, platform strategy, and audience expectations.
- The Writer reports directly to the Creative Producer and may work fully remotely. Responsibilities