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sales

Posted Apr 2

SDR (Sales Development Representative)

at Playground

Denver, United StatesOn-site

Responsibilities

  • Schedule demos and meetings for Account Executives.
  • Build and manage outbound pipeline into net-new markets.
  • Research prospects and tailor outreach to customer pain points.
  • Collaborate with Marketing, Sales, and founders on lead generation strategies.

Requirements

  • This role is for someone who has generated leads at an SMB-focused vertical SaaS (vSaaS) company — think companies like Toast, ServiceTitan, Mindbody, etc. You know how to prospect and qualify in complex environments — but you’re scrappy.
  • Experience at an SMB-focused vSaaS company required (Toast, ServiceTitan, Mindbody, etc.).
  • Proven track record of meeting lead quotas and qualifying opportunities.
  • Comfortable with CRM tools like Salesforce.

Experience

  • ABOUT YOU 1+ years in SDR or lead generation role in B2B SaaS.

Benefits

  • Our software helps child care providers manage billing, enrollment, parent communication, and more — so they can spend less time on admin work and more time with kids.
  • COMPENSATION OTE for this position is $90,000 subject to standard withholding and applicable taxes.
  • Job level and actual compensation will be decided on factors including, but not limited to, individual
  • The listed salary is a guideline, and the salary for this role may be modified.
  • WHY JOIN PLAYGROUND Competitive salary + equity 3 weeks of PTO Health, vision, and dental
  • benefits $1200/year education stipend Free lunch daily Collaborative and supportive work culture with a high level of autonomy and room for growth HOW TO APPLY If you're excited to join a mission-driven, early-stage company with ownership, craftsmanship, and empathy at the center of what we do, apply now.

Contact

  • Check out: https://www.tryplayground.com/about to learn more about our journey and co-founders Dan, Josh, and Sasha.

Additional details

  • ABOUT PLAYGROUND Playground is building the operating system for child care.
  • We’ve raised millions from top investors, secured statewide partnerships, and work with thousands of schools across the country.
  • We’re now expanding up-market — selling into larger multi-site operators, franchise systems, and state organizations — and we’re looking for a Sales Development Representative to generate and qualify leads.
  • THE ROLE Sales at Playground has been mostly founder-led to date.
  • Our team has successfully closed multi-site operators and large regional groups — proving strong product-market fit at all levels.
  • Now, we’re ready to scale — and we’re looking for an SDR who’s done this before.
  • You’re excited to build the playbook alongside founders and help us win our next wave of enterprise customers.
  • The purpose of this role is grow into SMB and Mid Market Account Executive roles at Playground.
  • WHAT YOU’LL DO Prospect and generate leads for enterprise accounts (multi-site operators, franchises, state organizations) via email, phone, and LinkedIn.
  • Qualify inbound and outbound leads through discovery calls.

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