engineering
Posted 1 weeks agoGTM Engineer
New York City, United StatesOn-site
Responsibilities
- - Build outbound and lifecycle infrastructure: Design and implement broker lifecycle journeys, signal-based triggers, intelligent sequences and plays, and all of the orchestration and wiring to get every broker the right touch at the right time and every Shepherd underwriter the intelligence and enablement they need to be in a position to win.
- - Implement marketing automation & attribution: Select and wire the stack (MAP, enrichment, tracking), then build dashboards that clearly show what’s working, especially for paid and ABM programs.
Requirements
- The infrastructure behind the AI boom — data centers, semiconductor fabs, renewable energy assets — has to be built and insured.
- Our AI performs the same underwriting workflows in seconds, and integrates real-time data from construction technology partners — Procore, Autodesk, OpenSpace, DroneDeploy, and others — to see risk as it actually exists, not just as it was reported on a static form.
- GTM ENGINEER We’re hiring an AI-pilled growth marketer to build Shepherd’s growth engine for brokers: paid media, account-based marketing, broker lifecycle, and the agentic workflows and automation that connects it all the way through to submissions.
- The standard B2B growth stack (SEO/SEM, ABM, email marketing, paid ads, funnels, retargeting, intent signals, AI-search visibility…) is not something our audiences are used to seeing, which makes it a huge opportunity for us to take advantage of.
- Our growth motion should look like an AI company’s growth motion: technical, measured, compounding, and far more productive than a traditional marketing team.
- In this role, you will prove that thesis by introducing a modern, high-growth engine to a market where standard B2B playbooks barely exist.
- As our GTM Engineer, you will build and own that stack.
- - Stand up GEO / AI search: Implement structured data, schema markup, and entity infrastructure so Shepherd shows up where brokers and insureds search, including AI-native surfaces.
- WHO YOU ARE - 4+ years blending growth marketing, demand generation, and technical execution at a fast-moving B2B or consumer technology company. - Extremely AI-pilled — you live in Cursor, Claude Code, or Codex.
- You are the first amongst your friends and coworkers to have a take on the latest LLM release. - High agency and hands-on technically: you don’t wait for engineering support to ship a new tool or run a data analysis.