other
Posted 15 hours agoMedia Specialist
at Fortrea
On-site
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Responsibilities
- Monitor the impact of social media campaigns and analyze, review, and report on effectiveness of campaigns to maximize results.
- Support Fortrea Clinical Trials website by providing recommendations to maximize effectiveness of this site.
- Identify community outreach events, charities, local events, etc., that would serve to increase the awareness of the local site in the general population and medical communities. Summary of
- Accountable for the daily management of social platforms by writing and editing compelling social media content with the purpose of promoting healthy volunteer, special population and patient recruitment in clinical trials Create and implement social media campaigns and calls-to-action that drive potential participants to the website and generate applications to participate in clinical trials Become an advocate of the Company in marketing spaces, engaging in dialogues and sparking
Requirements
- experience with social media platforms: (Facebook, Twitter, YouTube, etc.) Excellent written and oral communication skills, in particular excellent standards of spelling, punctuation and grammar Excellent social marketing conversation skills with a strong background in active participation on behalf of a brand Must be web, mobile and technology savvy with understanding of new trends and the latest in social media innovation
- Experience in managing web analytics applications (e.g. Google analytics) Excel intermediate skills Word intermediate skills desirable PowerPoint skills desirable Preferred
- Qualifications Include: Educated to Degree level in Marketing, Communications or a related field or 3 years’
- experience in social media industry in lieu of a degree Learn more about our EEO & Accommodations request here .
Additional details
- At Fortrea, our world-class Clinical Research Unit in Leeds is where life-changing medicines begin their journey.
- Located just minutes from the train station, our 65,000 ft², 100-bed facility is a cornerstone of early clinical development — connecting science with real-world impact.
- We’re now looking for a creative, trend-savvy Media Specialist to help us do something truly meaningful: connect people with clinical trials that can change lives.