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Posted 1 hour agoABM Strategist, Client Services
United StatesHybrid
Responsibilities
- Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase
- Monitor intent data and account engagement signals daily; flag movement and surface insights to the Director of ABM before they become client questions
- Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients
- Coordinate with channel teams to confirm account-based campaigns are executing against the intended tiering and messaging strategy
- Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages
- Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified
- Utilize and leverage Power Digital's nova ecosystem as it relates to ABM strategy and reporting
- Join client calls and discovery discussions to represent ABM performance and platform data; build toward leading these independently Role Requirements:
Requirements
- You will work hands-on in tools like 6Sense and Demandbase to maintain target account lists, segment and score accounts, and surface intent signals that inform what Paid Media, Content, and Email/Lifecycle teams do next.
- Employ AI technologies to enhance and optimize ABM processes and reporting
- Mandatory: hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform
- Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot
- Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them
- Most Important Things (MITs)
Experience
- 2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency
Benefits
- Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.
- Benefits & Perks:
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Quarterly awards including prize money and recognition for outstanding performance
- These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.
Contact
- All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/ .
- If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.
Additional details
- We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world.
- As a people-first firm, we value diversity in backgrounds and experiences.
- We strongly believe our people and culture are key to our success.
- Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
- Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
- At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
- Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
- **We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S. A day in the life:
- As an ABM Strategist, you will support the Director of Account Based Marketing in building, running, and optimizing account-based programs across Power Digital's B2B portfolio.
- You are the person in the platforms daily — building account lists, monitoring intent signals, and keeping campaigns and reporting accurate so the Director can focus on strategy and client relationships.