marketing
Posted Mar 10Growth Manager Latam
at TapSend
New York, United StatesOn-site
Responsibilities
- You will conduct customer research; execute partnerships and events; set up offline and online advertising/brand awareness campaigns; source and coordinate community ambassadors, champions and influencers; measure operational efficiency and financials for the corridor; manage CRM tools; resolve low-level customer complaints, provide CS and Product & Ops teams input into strategies to improve product quality, as well as customer experience.
- RESPONSIBILITIES - Build trust-based relationships with diaspora communities through in-person and online communications - Conduct customer research with transfer senders on a regular basis - Initiate, negotiate and build partnerships with community associations and organizations - Set up offline and online advertising campaigns - Source and lead community ambassadors, champions and influencers - Manage agencies for Paid, Creatives, and Events - Manage customers’ CRM - Optimize Operations with help from
Requirements
- You will be expected to have deep knowledge of, and networks into the Latam communities, a passion to support your community, an entrepreneurial spirit, great interpersonal skills, and superb project management.
- experience in high growth-environment such as startups, marketing, fintechs - Exceptional knowledge and networks among the Latam diaspora. - Strong business development/sales/marketing/analytical background -
- Experience with organic and inorganic marketing activities - Having contacts with Latamn influencers and celebrities in the region is a plus - Strong interpersonal and communication skills - Passion for working with and for migrant communities - Resourceful and has the ability to get things done.
Benefits
- The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features.
Additional details
- ABOUT US We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services.