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marketing

Posted Yesterday

Consumer Services Marketing Account Director

at Power Digital

ChileHybrid

Responsibilities

  • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
  • Run quarterly Power Circuit reviews — diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement, with particular focus on lead quality, funnel conversion, and market-level dynamics
  • Own the senior client relationship; QBRs should talk about cost per acquisition, not cost per click
  • Coordinate paid search, paid social, SEO, local, and creative teams around a single account strategy
  • Manage retention and expansion; lead renewals; grow MRR
  • Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
  • Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our proprietary diagnostic system) compliance across managed ADs
  • Coach analysts and specialists; give direct, specific feedback Role Requirements:
  • Track record of retaining and growing accounts

Requirements

  • ***Proficiency in spoken and written English at an advanced level is required for this role. A day in the life:
  • Employ AI technologies to enhance and optimize business processes
  • Familiar with local SEO, GMB, and review strategy — these matter in home services and similar categories
  • Power Circuit Certification (annual)
  • Most Important Things (MITs)

Experience

  • 6+ years in lead gen or consumer services marketing, agency or in-house

Benefits

  • Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.
  • You'll own a portfolio of 4–6 consumer services accounts — home services, education, financial services, hospitality, insurance, or similar lead-gen-driven businesses.
  • Benefits & Perks:
  • Base salary paid in USD + commission opportunities
  • Unlimited Time Off available on day one
  • Healthcare stipend: $50/month to support your healthcare or insurance costs
  • Quarterly awards including prize money and recognition for outstanding performance
  • These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.

Contact

  • All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/ .
  • If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.

Additional details

  • We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world.
  • As a people-first firm, we value diversity in backgrounds and experiences.
  • We strongly believe our people and culture are key to our success.
  • Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
  • Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
  • At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
  • Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
  • The currency here is lead quality, not clicks or impressions.
  • Clients care about CPL, lead-to-close rate, and cost per acquired customer — and they have a sales team that will tell you immediately when the leads aren't any good.
  • Growth constraints in this vertical tend to be audience (targeting too broad, wrong geography, wrong intent signal) or measurement (reporting on volume when cost-per-booked-job is the real metric).

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