other
Posted 3 weeks agoSenior Content Strategy Manager
at Epocare
United StatesHybrid
Responsibilities
- Own the master content calendar across key marketing functions, ensuring visibility, coordination, reuse, and alignment across campaigns, channels, regions, and launch priorities.
- Build and operate the content supply chain across intake, prioritization, workflow, approvals, publishing readiness, governance, optimization, and measurement.
- Establish repeatable content frameworks, briefs, playbooks, templates, SEO and Generative Engine Optimization checklists, quality standards, and reporting routines to improve speed, consistency, quality, and scale.
- Develop AI-assisted, and eventually agentic, publishing workflows with human oversight to improve efficiency, scalability, quality control, and performance.
- Build a Generative Engine Optimization-forward content performance model, using analytics to improve discoverability, identify gaps, prioritize optimizations, and recommend where to create, refresh, consolidate, retire, or repurpose content.
Requirements
- We are only seeking applicants with strong content strategy experience, advanced AI and search discovery knowledge, and a performance-focused mindset.
- What you will likely bring: Daily, advanced use of AI tools and platforms, including
- experience using AI to improve content performance, build custom agents or automations, streamline workflows, and strengthen quality control.
- Experience designing content systems for AI Overviews, large language model discovery, Generative Engine Optimization, and zero-click environments.
- Strong familiarity with content-led conversion rate optimization, including intent mapping, journey design, user
- Experience building global content governance, intake models, publishing workflows, and operating standards that balance scale with flexibility.
- Experience working across multiple sites, site migrations, global teams, and multiple time zones.
- Experience within complex business-to-business enterprise software markets.
- Strong cross-functional partnership skills, with the ability to work across Product Marketing, Demand Generation, Brand, International, and Digital teams without owning or mandating core messaging.
- Experience connecting content strategy directly to qualified traffic, journey progression, lead quality, pipeline contribution, and business growth.
- Experience improving visibility, impression share, and citations across traditional search, AI Overviews, large language models, and Generative Engine Optimization surfaces. #LI-CM1#HYBRID About Epicor At Epicor, we’re truly a team.
- Join 5,000 talented professionals in creating a world of better business through data, AI, and cognitive ERP.
- From software engineers who command the latest AI technology to business development reps who help us seize new opportunities, the work we do matters.
Benefits
- And that success really matters, because we’re the essential partners for the world’s most essential businesses—the hardworking companies who make, move, and sell the things the world needs. Competitive Pay &
- Work-Life Balance: Policies built on mutual trust and support, encouraging time off to rest, recharge, and reconnect.
Additional details
- As Senior Content Strategy Manager, you will own the Epicor content engine & transform how we communicate across the full marketing mix.
- Your objective in this role will be to establish Epicor as the authoritative voice in ERP, drive awareness of the Epicor brand and increas e favorability towards ou r unique value proposition.
- You will own Content Strategy, Operations, and Performance and be responsible for building and operating a content system that increases qualified traffic and converts into pipeline .
- Reporting to the Vice President, Digital & Brand , you will partner across Product Marketing, Demand Generation, SEO/GEO , Brand, and Digital teams to coordinate and amplify content throughout the buyer journey.
- What you will be doing: Content Strategy: Define and execute a consolidated content strategy that connects business priorities to organic discovery, buyer engagement, conversion, and pipeline growth.
- Translate inputs from Product Marketing, Demand Generation, Brand, International, and Digital teams into prioritized content roadmaps tied to measurable outcomes.
- experience and content interplay, and conversion optimization.
- We help businesses stay future-ready by connecting people, processes, and technology.
- Together, Epicor employees are creating a more resilient global supply chain.
- Whatever your career journey, we’ll help you find the right path.