marketing
Posted Jul 15, 2024Marketing Manager
at Canonical
Home Based Americas, United StatesOn-site
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Responsibilities
- Own end-to-end go-to-market planning and campaign execution across portfolios, territory or vertical.
- Develop and lead marketing programs that engage with prospects to drive opportunities and revenue.
- Collaborate closely with other marketing teams to improve content performance and conversion through data-driven insights.
Requirements
- Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT.
- Marketers at Canonical are brand stewards and demand creators.They transform complex open-source technology into messages, stories and strategies that shape the market understanding of our vision. Some focus on differentiated product and portfolio positioning; others specialize in account-based engagement, partner and alliance messaging, or product-led growth.
- Experience in a marketing role in the technology sector (SaaS or enterprise IT preferred).
- Data-driven mindset with the ability to evaluate performance and optimize for impact.
- Strong storytelling skills—you know how to craft messaging that resonates with both technical and business audiences.
- As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis.
Benefits
- Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the
- benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
- In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional
- Personal learning and development budget of 2,000USD per annum
- Annual compensation review Recognition rewards
- Annual holiday leave Parental Leave
Additional details
- Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets.
- Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors.
- The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles.
- Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
- The company is founder-led, profitable, and growing.
- Whatever their specialization, each marketer works as part of a cross-functional unit, contributing campaigns and insights that help the company learn and grow faster.
- We have a bias for action, focus efforts on the most impactful activities and take ownership of our results.
- We work across long buying cycles, balance storytelling with data, design experiments, track outcomes, and iterate rapidly to find what works.
- Marketers at Canonical don’t just promote open source; they amplify it, ensuring our innovations reach the right people, at the right time, with clarity and purpose from developers to decision makers.
- Partner with events, content, paid media, and social media teams to execute integrated campaigns across channels. What we are looking for in you •