Growth Automation Manager

New York City, United StatesRemote

Requirements

About Stepful: Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers.
Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens.
The standards that keep automated and AI-assisted communication clear, supportive, and human.
- You're practical and curious about AI as a way to improve workflow design, routing, personalization, QA, and scale (not just to generate content).
experience with a lifecycle/automation platform (Customer.io http://Customer.io, Braze, Iterable, HubSpot, Klaviyo, or similar); AI agent or support-automation tools (e.g., Decagon); SQL, APIs, webhooks, or low-code tools (Retool, Zapier, Make, n8n); and a complex-user-journey domain like edtech, healthcare, marketplace, or consumer subscription.
- You're excited by AI mainly for content generation, rather than for solving practical workflow problems.

We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most Our values: We credit much of our success to our exceptional team.

Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with a recent $55M Series C led by Oak HC/FT https://www.fiercehealthcare.com/health-tech/stepful-banks-55m-scale-ai-powered-infrastructure-tackles-healthcare-staffing-shortage.
We were named the #1 EdTech company in the U.S. by TIME for 2025 https://www.stepful.com/post/stepful-named-1-edtech-company-in-us-top-10-globally-times-2025-list.
You'll do this hands-on, building directly in tools like Customer.io http://Customer.io rather than handing specs to someone else.

We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values: - Care first: We do whatever it takes for our students to succeed. - Learn quickly: We test, learn with data, and iterate. - Build together: We win when we rely on each other. - Own it: We show up, take initiative, and show pride.
About the role This is not a traditional lifecycle marketing role and it is not a campaign-management role.
You will own the end-to-end student engagement surface as a product.
Students stall in predictable places (e.g. between signup and enrollment, before their first class, when momentum dips mid-program).
Right now, the comms that should catch them are scattered across teams and tools, with overlap in some places and gaps in others.
Your job is to turn that into one coherent engagement engine: a system that understands where a student is, decides the right next action, and runs it reliably without someone manually pushing every step.
What we actually need is someone who owns the outcome—students moving forward with clarity and confidence—and has the judgment to design the logic, the measurement, and the guardrails behind it.
This is a builder-and-owner role with real decision authority over the student comms stack.
If you want a mature lifecycle function with established playbooks, this isn't it.
What you'll own - The end-to-end student comms surface.