Product Marketing Lead

Requirements

• You'll report directly to our Chief Growth Officer (whose career has been building and leading marketing, growth, and product organizations at companies like Twilio, Plaid, and Salesforce).
• You don't need to be a coder, but you need to understand technical implementation, tradeoffs, and be able to talk to a technical audience credibly enough to know what they'll ask next.
• You don't need to be a salesperson, but you need to read buying behavior, understand the worldview of the decision-maker, and articulate the value of the problem we're resolving (not the value of our product).
• You don't need to be a designer or a copywriter, but you need to write narratives with emotional resonance, position with clear differentiation, and find the experiment, the data, or the execution model that actually moves the needle.
• How We Work: AI-Native, By Default Product marketing at Nash is AI-native and builder-led.
• We're looking for a PMM who has fundamentally rewired their workflow around AI, not someone who occasionally uses ChatGPT to clean up an email.
• Someone who reaches for Claude, Claude Code, Claude Cowork, Replit, and whatever ships next week as instinctively as they reach for a Google doc.
• But we need to pair that with the velocity AI brings, so insight reaches the org and the market while it still matters.
• In practice this looks like having Claude synthesize forty customer calls into the real patterns (and dampening the lone noisy ones) before you write the narrative, running ten message variants against synthetic personas before you brief the real ones, prototyping a launch landing page in Replit on the same day you finalize the positioning, building a competitive intel system that updates itself, and treating prompt craft, model choice, and tool-chaining as part of your PMM practice.
• If your reaction to a new AI tool is curiosity and a Saturday afternoon experiment, you'll fit here.
• If you believe AI will never replace , you probably won't.
• But also build the system so your knowledge scales without you: living competitive intel, talk tracks grounded in real customer signal, enablement that a rep can pull from at 4pm on a Friday without pinging anyone.
• experience in logistics, commerce infrastructure, or B2B platforms with a technical buyer; time spent as a PM or in a customer-facing role earlier in your career; built and shipped your own side project using AI tools - Location: Hybrid remote/in-office, Bay Area preferred, Fully remote considered for right candidate.