other
Posted 3 days agoManager, Media Strategy
at New Engen
Seattle, Wa & Brooklyn, United StatesHybrid
Responsibilities
- Lead Cross-Channel Media Strategy
- Own strategic media planning across paid social, search, video, and programmatic channels.
- Build integrated media strategies that align to client business goals, audience insights, and performance objectives while balancing brand and conversion priorities.
- Drive Strategic Client Leadership
- Develop Full-Funnel Media Plans
- Build comprehensive media plans rooted in audience segmentation, channel roles, reach and frequency principles, testing frameworks, and campaign objectives.
- Collaborate closely with media, creative, and content partners to ensure campaigns are grounded in audience insights and business objectives.
- Support Strategic Growth
- Mentor and Elevate Team Thinking
Requirements
- experience in media strategy, media planning, communications planning, or digital advertising within an agency or similarly fast-paced environment
- Strong understanding of paid media channels including paid social, search, programmatic, video, and digital media planning fundamentals •
- Experience building media strategies grounded in audience insights, business objectives, and performance data
- Strong grasp of media planning fundamentals including budget allocation, audience segmentation, channel roles, reach and frequency, testing frameworks, and performance evaluation
- Familiarity with research, planning, and analytics tools such as MRI Simmons, SimilarWeb, Nielsen, Pathmatics, or similar platforms
- experience presenting recommendations and strategic narratives to senior stakeholders
- Strong storytelling and narrative-building skills, with the ability to translate complex ideas into clear, compelling presentations •
- Collaborative working style with the ability to navigate cross-functional environments and build strong relationships across teams
- Proven ability to leverage AI tools to improve workflows, generate insights, or drive efficiencies
- In addition to strong media strategy fundamentals,
- experience in one or more of the following areas is highly valued:
- Experience in account planning, brand strategy, or creative strategy with a track record of shaping campaign briefs, messaging frameworks, or communications plans
- Understanding of how creative, content, and messaging influence campaign performance and brand perception •
Experience
- Help elevate strategic thinking, storytelling, and planning rigor across the broader team. WHAT YOU BRING 5+ years of
Benefits
- Location requirement: This is a hybrid role based in Seattle or Brooklyn (NYC), with ~2 days/week in-office. PERKS & BENEFITS
- Unlimited PTO + company holidays
- Comprehensive medical, dental, vision, and disability coverage
- Life & AD&D insurance
- Paid parental leave & family support
- Pet care perks & insurance
- Exclusive employee discounts
- Salary Range: $80,000-90,000 USD annual
- The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate's qualifications and experience uniquely.
Contact
- All legitimate job openings will be posted directly on our careers page, and all communication about these roles will come exclusively from Recruitment outreach, conducted via email through our ATS, Greenhouse, and never through unsolicited text messages or the @newengen.online domain.
- If you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at peopleteam@newengen.com before taking any further action.
Additional details
- At New Engen, we help brands grow—not just bigger, but smarter.
- We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
- Some clients partner with us through long-term agency relationships.
- Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact.
- While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team.
- We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.
- Act as a strategic connector between media, creative, and content teams to ensure campaigns are grounded in cohesive audience insights and messaging strategies.
- Partner closely with teams like Creative and Creator to help shape more thoughtful, insight-driven creative approaches beyond tactical trend-based recommendations.
- Serve as a trusted strategic partner to clients, confidently presenting media strategies, performance narratives, testing recommendations, and audience insights to both day-to-day contacts and executive stakeholders.
- Help clients understand not just what is happening, but why.