marketing
Posted 2 days agoSenior Growth Engagement Manager, International
at Robinhood
Ljubljana, SloveniaOn-site
Responsibilities
- Own lifecycle strategy for international consumer engagement: identify, size, and prioritise opportunities across onboarding, activation, engagement, retention, and reactivation.
- Collaborate with product, product marketing, design, data science, and creative partners to build personalised, compelling customer journeys.
- Define and execute contact strategy through automated and triggered journeys across key channels (e.g. email, push, in-app surfaces where available), coordinating localisation and approvals across markets as needed.
- Drive the creative development and iteration pipeline, partnering with creative and channel teams to apply experimentation insights and continuously improve execution quality.
- Establish performance reporting to track campaign effectiveness over time and inform prioritisation and roadmap planning.
- Maintain operational rigour (e.g. QA, governance, documentation, and messaging guardrails) to support scalable, compliant communications. What you bring
- A track record of meeting engagement KPIs with the curiosity, drive, and creativity to execute and iterate in a setting with shifting product requirements; excellent communication skills, with the ability to translate complex concepts into clear, compliant customer messaging. What we offer
Requirements
- Use segmentation and performance analysis to generate data-driven hypotheses; design and implement A/B tests, applying statistical fundamentals (e.g. sample size, significance) to evaluate results.
- Bachelor's degree from an accredited college or university. 7+ years of
- experience in lifecycle marketing, growth engagement marketing, or marketing automation, ideally in consumer financial services or another regulated, data-driven consumer environment. Hands-on
- Analytical fluency across tools such as Excel, relational databases, and dashboards/reporting. •
- Experience developing marketing strategy — opportunity assessment, customer segmentation, message testing — across multiple markets, including localisation workflows and market-by-market rollout constraints.
- Demonstrated ability to lead cross-functionally through influence at a senior level, aligning partners across product marketing, product, creative, and legal/compliance.
- experience with catered meals, events, and comfortable workspaces.
Benefits
- An estimated $124 trillion of assets will be inherited by younger generations in the next two decades.
- Performance driven compensation with multipliers for outsized impact and bonus programs. Top tier
- benefits to fuel your work, including supplemental health insurance, ancillary insurance, and mental health support programs.
- Lifestyle wallet - a highly flexible employer-paid
- benefits such as wellness, childcare, learning, and more.
- Time off to recharge including company holidays, paid time off, sick time, paid volunteer time off, parental leave, and more! Exceptional office
- Monthly commuter stipend to help offset in-office commuting costs.
Additional details
- If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading.
- We are building an elite team, applying frontier technologies to the world’s biggest financial problems.
- Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers.
- We’re a high-performing, fast-moving team with ethics at the center of everything we do.
- The Growth Engagement team’s mission is to drive the way we connect with customers to increase engagement across our products, connecting the right user to the right action.
- We focus on informing and implementing a strategic growth roadmap that introduces users to the right products and drives engagement across the entire user journey including onboarding, product adoption, engagement, and retention.
- We work closely with partners across product, marketing, creative, and data science to build campaigns, experiments, and messaging that increase engagement with our products and services.
- You will be supported by engineers, analysts, content strategists, brand partners, and product developers as we work toward our common goal to help democratize our financial system!
- As a Senior Growth Engagement Manager you will lead the lifecycle strategy for international consumer engagement.
- You will focus on building automated and triggered journeys that introduce users to the right products and drive engagement across onboarding, product adoption, and retention.