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Posted 3 days ago

Creative Strategist - Donut Studios

at New Engen

Remote

Responsibilities

  • Develop performance-driven creative and messaging strategies and frameworks for clients across digital channels (e.g., FB, IG, TikTok, YouTube, Display, etc.).
  • Advise external client teams on media best practices, strategies, and ideas.
  • Manage launch pipeline for assigned clients with your media counterpart, including the completion and transfer of deliverables to clients in a timely manner.
  • Develop processes to ensure cross-functional collaboration and intra-marketing team success. WHAT YOU BRING 4+ years of proven

Requirements

  • This is a strategic thinker role that requires strong presentation skills, collaborative engagement across multiple teams, and an ability to navigate and integrate creative insights across digital and social channels.
  • You’ll have the freedom to explore trends, develop strategies, and evaluate concepts that drive impactful campaigns across platforms such as Facebook, Instagram, TikTok, YouTube, display ads, landing pages, and more.
  • With a keen eye for detail and a systems-oriented approach, you’ll shape campaigns that resonate and perform, leveraging your deep understanding of each platform’s unique dynamics.
  • A background in creating UGC to enhance engagement and reach is a plus.
  • Strong grasp on culture, with a keen understanding of what is relevant and an eye for upcoming digital trends.
  • Entrepreneurial spirit with a self-starting attitude and an ability to persuasively communicate strategic insights to the department and to stakeholders.
  • Ability to navigate and influence within a fast-paced start-up organization.
  • Fluency in Adobe Creative Suite or Figma is a plus.
  • Proficiency in Asana and Google Sheets experience is a plus. PERKS & BENEFITS

Benefits

  • Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
  • 401k - Employer match
  • Flexible Vacation & PTO plan
  • Paid Maternity / Paternity Paid Holidays
  • Salary Range: $60,000 - $70,000 USD annual
  • The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate's qualifications and experience uniquely.

Contact

  • All legitimate job openings will be posted directly on our careers page, and all communication about these roles will come exclusively from Recruitment outreach, conducted via email through our ATS, Greenhouse, and never through unsolicited text messages or the @newengen.online domain.
  • If you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at peopleteam@newengen.com before taking any further action.

Additional details

  • At New Engen, we help brands grow, not just bigger, but smarter.
  • We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
  • Donut Studios is our in-house creative studio, purpose-built to craft high-performing, platform-native, and digital content for the world’s most ambitious brands.
  • As a key part of New Engen’s suite of specialized solutions, alongside offerings like the Acorn Creator Suite - Donut Studios helps unlock breakthrough creative that drives results, fast.
  • We’re a collaborative group of strategists, content creators, copywriters, editors, designers, account managers, and more who are all in on helping brands, and each other, thrive.
  • We work hard, stay humble, and build with purpose.
  • Bring your eye, style, and amazing skills to our super-fun, fast-growing agency! We’re in search of a Creative Strategist to join our team and create exceptional content for our diverse portfolio of top DTC brands.
  • In this role, you will propose testing strategies, provide overall creative direction, develop and optimize concepts, and review scripts and final deliverables in a dynamic, entrepreneurial environment.
  • Participate in client meetings as Donut’s in-house creative expert for assigned accounts.
  • Apply full-funnel thinking to increase click-through rates and conversion rates on ads and landing pages.

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