marketing
Posted Apr 21SEO Specialist
at TransPerfect
Us Denver, United StatesOn-site
Responsibilities
- They build strong client relationships by providing sound strategic guidance, ensuring excellence in delivery and reporting tangible results.
Requirements
- OVERVIEW As part of the Client Services Department, the SEO Specialist plays a key role in the expansion and growth of the division.
- They have a good understanding and hands-on
- experience in all areas of search engine optimization (SEO) and are pivotal to the successful planning and execution of international SEO strategies across industries and ranging from B2B to B2C - from short-term projects to ongoing engagements, always helping them boost their online presence and reach a wider international audience through organic search.
- The SEO Specialist is strategic and data-driven, commercially minded and client-focused.
- They find it easy to explain SEO concepts and strategy to clients and colleagues.
- QUALIFICATIONS -Minimum bachelor’s degree or its equivalent -Minimum 4 years of
- experience in SEO -Experience client-side in the retail or travel industries or agency-side servicing international clients -Confident with coordinating internal teams, competent giving feedback and having difficult conversations with colleagues and clients -Confident making strategic recommendations and competent in client calls, meetings and presentations -Experience auditing websites, performing keyword research and competitor analyses to determine the best strategic approach to improve SEO performance
- experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture) DESIRED SKILLS AND
- EXPERIENCE -Knowledge of a second language is a plus -Knowledge of MS Project -Experience in digital copywriting and conversion optimization -Experience in genAI custom assistant/agent creation for SEO workflow and processes
Additional details
- TransPerfect Is More Than Just a Job… Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that.
- Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.
- They work alongside Sales to pitch digital marketing services and data-driven strategies to existing and prospective clients.
- They possess excellent cross-cultural communication, organization and time management skills to successfully manage client stakeholders and internal teams across the US & EMEA, always focusing on quality, performance, profitability and growth.
- This position reports to the Digital Marketing Strategist and assists with strategic data-driven account growth, while being responsible for strategy definition, on-going performance optimization and key performance indicator (KPI)/return on investment (ROI) reporting.