Product Marketing Lead

On-site

Responsibilities

Define what we’ve built, who it’s for, what it replaces, and why it wins. - Top tier execution: Build and implement go-to-market strategies and impactful marketing campaigns to support product and feature launches. - Mainstream expansion: Take the Kalshi story beyond sports.
- Track record of creative campaigns and content strategies that retain our brand voice while standing out in a sea of content competing for attention. - Data driven:

Kalshi fought for years and legalized prediction markets in the US for the first time in history, is currently the fastest growing financial market in America, and has thousands of markets across politics, economics, financials, weather, tech, AI, culture and more.
experience in product marketing or related roles, with proven
- Voice & brand sensibility: Strong sense of tone and audience, with world class storytelling and writing skills.
Experience using analytics to evaluate performance, test hypotheses, and inform content strategy. - Operational excellence: Ability to manage multiple initiatives simultaneously while maintaining high-quality output. - Fluency in key marketing channels, including paid acquisition, lifecycle marketing, performance, and social.

We believe prediction markets have the potential to be the largest financial market because they turn anything into a financial position. - Our vision: well… build the largest financial market on the planet. - Our mission: bring more truth to the world through the power of markets.
- Equally adept at developing a long-term strategic vision and executing the hands-on work required to bring products to market.
NYC PAY TRANSPARENCY DISCLOSURE Base Salary Range: $180,000–$270,000 This range reflects current market data for this role.
experience levels within each title; if your compensation expectations exceed this range, we encourage you to reach out — we’re always happy to discuss.