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Posted 2 days ago

Marketing Analytics Director | United States | Remote

at Grafana Labs

United StatesRemote

Responsibilities

  • Dual-Track Target Setting: Architect and own a sophisticated forecasting framework that balances top-of-funnel volume with high-intent lead quality, optimized for Grafana Cloud conversion and retention.
  • Deliver a succinct read and go deep where pushed.

Requirements

  • With Grafana Cloud's actually useful AI, organizations can see, understand, and act on all their disparate data to move at the speed of their ambitions.
  • Today, more than 35 million users and 7,000+ customers – including Anthropic, Bloomberg, NVIDIA, Microsoft, and Salesforce – trust Grafana Labs to ensure reliability of their applications and systems, resolve incidents quickly, and optimize their telemetry to reduce noise and cost.
  • This is a critical role for a builder-practitioner who works at the intersection of Data Science, Marketing Strategy, GTM, and AI Operations.
  • You will build the systems that make every analyst on this team sharper, including the AI agents themselves.
  • You will move beyond traditional reporting to build a self-sustaining marketing ecosystem, leveraging Google BigQuery, Grafana, and agentic AI to create a unified source of truth and a culture of analytical rigor.
  • You will architect a dual-track target-setting framework that balances high-velocity top-of-funnel growth with deep-funnel quality, ensuring GTM resources are directed toward high-converting user cohorts optimized for Grafana adoption and long-term retention.
  • You will be expected to engineer the underlying data schemas, design predictive models, and implement the BI frameworks that shape our global GTM strategy.
  • We are looking for a technical expert who can translate complex data into clear executive-level direction and who proactively builds systems that prevent AI-generated noise from drowning out actual signals.
  • Predictive Modeling and ROI: Develop and maintain machine learning models (Attribution, MMM, LTV) to predict campaign impact and steer budget allocation toward the highest-ROI channels.
  • Utilizing AI and Automation
  • Predictive Quality Scoring: Build and deploy AI-driven scoring models that separate high-value potential users from low-signal volume, helping Sales and Marketing prioritize effectively.
  • Data Science and Engineering: Mastery of SQL and Python required. Deep
  • experience architecting data environments in Google BigQuery, Snowflake, or similar warehouses.
  • Hands-on AI fluency as a builder, not a user.
  • You understand where LLMs fail and how to design around those limitations.
  • Automation Proficiency: Hands-on
  • experience building complex logic and integrations using N8N, custom API orchestration, or MCP-based tooling.
  • Visualization and BI: Advanced proficiency in modern data stack visualization tools (Grafana, Looker, Tableau) to build executive-grade dashboards.
  • Strategic Acumen: Proven ability to create structure in highly ambiguous environments and build target-setting frameworks from scratch.
  • MarTech Ecosystem: Deep familiarity with connectivity between Salesforce, marketing automation, and product-led data streams.
  • Education: Bachelor's or Master's degree in a quantitative field (Data Science, CS, Statistics, Business Analytics). MBA or MS in Data Science is a significant plus.
  • Grafana Labs may utilize AI tools in its recruitment process to assist in matching information provided in CVs to job postings.

Experience

  • 8+ years in Marketing Analytics, GTM Strategy, or Data Science, with at least 2 years in a lead architect capacity (IC track or player-coach; people management not required) within a high-growth SaaS or PLG environment.

Benefits

  • experience presenting to executive and board audiences, including sound judgment about what data is and isn't ready to share up the chain. Bonus Points For
  • In the US, the OTE compensation range for this role is $ 178,503 - $ 214,203. Actual compensation may vary based on level, experience, and skillset as assessed throughout the interview process.
  • *Compensation ranges are country specific. If you are applying for this role from a different location than listed above, your recruiter will discuss your specific market’s defined pay range &
  • Balance is Key - We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. *We will comply with local legislation where applicable.

Contact

  • Learn more at grafana.com and follow us on LinkedIn and X .

Additional details

  • Grafana Labs, the company behind the open observability cloud, is founded on the principles of open source, open standards, open ecosystems, and open culture.
  • Grafana Cloud, our fully managed observability platform, is flexible and built for scale.
  • We are a 100% remote company with 1,600+ team members across 40+ countries, and we’re backed by leading investors including Lightspeed Venture Partners, Sequoia Capital, GIC, Coatue, J.P.
  • We’re scaling fast and staying true to what makes us different: an open-source legacy, a global collaborative culture, and a passion for meaningful work.
  • Our team thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do.
  • You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to raise your hand for what could be a truly career-defining opportunity.
  • We are seeking a Marketing Analytics Director to lead the evolution of our marketing data stack and raise the analytical rigor of the entire marketing organization.
  • As the Marketing Analytics Director , you will be the lead architect of our data-driven growth engine, connecting high-level strategy with advanced technical execution.
  • Your mandate is to move the needle on demand generation across the entire marketing funnel, while raising the standard for how analytical work gets produced, challenged, and shipped across the org.
  • Strategic GTM Partnership: Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional and Events, Head of Marketing Ops, CMO, Revenue Operations, Sales leadership and more), translating complex data into a clear roadmap for demand generation and revenue growth.

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