Senior Campaign Manager

Pune, IndiaOn-site

Responsibilities

Responsibilities: Plan, execute, manage, and optimize managed service and self-service campaigns Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics Defining metrics and measuring success of campaigns using internal analytics Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale] Maintain and organize campaign-specific materials in team's

The ideal candidate will have prior integrated marketing experience, strong analytical and communication skills, understanding of paid media platforms , and active campaign optimization.
Qualifications: Four-year college degree Must have 8 + years of
experience in marketing, paid media management, demand generation, campaign management/optimization, or digital media operations Understanding of traditional and interactive media planning elements Proficiency in Microsoft Office solutions Strong analytical thinking and mathematical skills Excellent communication and writing skills Strong project management skills Ability to advise stakeholders on best practices and areas of opportunity Excited by a fast-paced and rapidly changing environment
Experience using Marketo and Salesforce is preferred

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world! The Campaign Manager owns the organization, execution, and delivery of demand generation campaigns for both prospect and customer accounts.
This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in their portfolio.
Campaign Managers will be responsible for implementing integrated marketing programs that engages customers and prospects, delivers new opportunities, and accelerates pipeline .
Campaign Managers must possess a strong inner drive to contribute.