marketing
Posted 1 weeks agoPerformance Marketing Manager
at Aspora
Bangalore, IndiaOn-site
Responsibilities
- - Drive monthly media budget allocation, CAC targets, and ROAS efficiency across all channels and geographies.
- - Build and scale digital partnerships with OEMs, ad networks, and affiliates: from deal negotiation through integration and ongoing performance management.
- - Build cross-border growth playbooks that don't yet exist: no inherited structure, no inherited constraints.
Requirements
- - Deep working knowledge of Google Ads and Meta Ads at the structural level: you make campaign architecture decisions independently, not just read dashboards.
- - Analytical by default: fluent in GA4, MMPs (AppsFlyer, Adjust, or Branch), Excel/Sheets, and able to answer "so what" from data rather than just report numbers.
- Strong advantages: SQL or BI tool fluency (Looker, Mode, Metabase), familiarity with attribution modelling and incrementality testing, exposure to creative testing frameworks. Not required.
Experience
- WHO YOU ARE - 3–5 years of hands-on performance marketing experience, ideally in consumer apps or fintech with multi-market exposure.
Benefits
- It is the primary lever for user growth in regulated, cross-border markets where every dollar of spend needs to earn its place.
- - Competitive salary, comprehensive benefits, and ESOPs aligned with Aspora's long-term vision.
Additional details
- ABOUT ASPORA People on the move deserve a bank that moves with them.
- Since 2022, Aspora has been building a borderless financial operating system that makes money as mobile and transparent as its users.
- Backed by influential venture capitalists like Sequoia Capital, Greylock Partners, Hummingbird Ventures, Y Combinator & Global Founders Capital.
- We're a team of 150+ across India, the UK, the UAE, EU and the US, working with extreme ownership, radical candour, and an obsession with customer impact.
- We celebrate builders who question assumptions, ship fast, and turn regulatory complexity into elegant solutions.
- If you’re driven to redefine what global banking can be, we’d love to build the future with you.
- ABOUT THE ROLE This role exists to own and scale Aspora's paid acquisition engine across the US, UK, and UAE.
- Performance marketing at Aspora isn't a reporting function.
- You'll partner with creative, product, and analytics teams to ship experiments, read signals fast, and act on them.
- The role demands someone who is equally at home in a campaign dashboard and a CAC conversation with leadership.