other
Posted Mar 23, 2023Account Manager
at Instacart
Canada (on Only), CanadaRemote
Responsibilities
- Own a portfolio of Canadian CPG advertisers, serving as the primary point of contact to drive growth, retention, and long-term partnership value.
- Plan, launch, and optimize retail media campaigns across Instacart ad products; analyze performance to deliver data-backed recommendations that improve ROAS, incrementality, and category share.
- Identify and execute upsell and cross-sell opportunities, build business cases, and partner with Account Executives on renewals, expansions, and joint business planning.
- Lead regular performance reviews and Quarterly Business Reviews with senior client stakeholders, translating complex data into clear narratives and actionable roadmaps.
- Forecast pipeline and revenue, manage pacing and budgets, and ensure operational excellence in collaboration with Ads Operations, Measurement, and Finance.
- Advocate for client needs with Product and Engineering by synthesizing feedback and helping pilot new features that improve advertiser outcomes at scale. About You Minimum
- Proven track record managing a portfolio of advertisers and meeting or exceeding revenue, retention, and performance goals. Hands-on
Requirements
- experience in account management or client success within digital advertising, retail media, or e-commerce performance marketing.
- experience running end-to-end campaigns (planning, trafficking coordination, optimization, reporting) and leading QBRs or executive readouts.
- Proficiency with Excel/Google Sheets (pivot tables, lookups) and comfort interpreting large data sets to create clear, actionable insights.
- experience influencing senior client stakeholders and collaborating cross-functionally with sales, operations, and analytics teams.
- Bachelor’s degree in Business, Marketing, Analytics, or a related field, or equivalent practical experience. Preferred
- Experience working with CPG advertisers and familiarity with retail media networks (e.g., Instacart Ads, Amazon Ads, Walmart Connect).
- Knowledge of performance marketing metrics (ROAS, CPA, incrementality) and experimentation methodologies.
- Exposure to data visualization or BI tools (e.g., Looker, Tableau) and comfort building client-facing dashboards.