marketing
Posted 6 days agoBrand Marketing Manager
at OpenArt
San Francisco, United StatesHybrid
Responsibilities
- Develop OpenArt's brand narrative and ensure every initiative — from a product launch to a partnership announcement — ladders up to it consistently. - Establish brand performance measurement.
- Build the framework for tracking brand impact (earned media value, brand search volume, follower growth, long-term CAC reduction) and use a P0-P3 prioritization model to focus future efforts on what moves the needle. - Drive social content strategy.
- Own brand content strategy across Instagram, LinkedIn, and TikTok; leverage leadership and personal brand accounts (Chloe, Coco, Kamran) in addition to OpenArt's owned channels. - Amplify events and moments.
Requirements
- BRAND MARKETING MANAGER – OPENART AI 🎨 ABOUT OPENART OpenArt is an AI Storytelling and Visual Creation Platform used by millions worldwide.
- We're building the next generation of creative tools powered by cutting-edge AI, enabling anyone to create videos, visuals, characters, and stories with unprecedented speed and imagination.
- We believe the future of creativity is AI-native, and we're shaping that future.
- experience in brand marketing, communications, or integrated marketing. - Ability to relocate to the Bay Area (required). - Proven
- experience taking a single brand moment and building a full multi-channel campaign across social, PR, creator channels, and beyond. -
- Experience working with external PR agencies as the in-house brand lead — knows how to pitch stories that generate real discussion, not PR for the sake of PR.
- experience taking physical activations online for scale.
- - Familiarity with AI creative tools or generative AI products; comfort using AI in content workflows.
Experience
- Requirements - 4+ years of
Benefits
- 💰 COMPENSATION - Competitive base salary and bonus program.