marketing
Posted 3 weeks agoWeb Marketing & Operations Lead
at fireworks
On-site
Responsibilities
- - Drive performance best practices across Core Web Vitals, Lighthouse, caching, accessibility (WCAG), and SEO.
Requirements
- ABOUT US: At Fireworks, we’re building the future of generative AI infrastructure.
- We’ve been independently benchmarked as the leader in LLM inference speed and are driving cutting-edge innovation through projects like our own function calling and multimodal models.
- We’re an ambitious, collaborative team of builders, founded by veterans of Meta PyTorch and Google Vertex AI.
- In the last few months alone we launched Fireworks Training, partnered with Microsoft Azure Foundry, and published research straight from our production systems.
- (blog https://fireworks.ai/blog/frontier-rl-is-cheaper-than-you-think) - Open source agents with frontier advisors: matching frontier performance through training and harness engineering.
- (blog https://fireworks.ai/blog/open-source-agents-frontier-advisors) - The fine-tuning bottleneck is not the algorithm: integration friction and iteration speed are what actually stall teams; we documented the patterns across dozens of customer engagements.
- (blog) https://fireworks.ai/blog/fine-tuning-bottlenecks
- You will be the first engineering hire on the marketing team at Fireworks AI: the person who owns the web platform end-to-end, and who brings the technical credibility to everything marketing builds online.
- We already have an established platform: a Next.js monorepo (Turborepo + Yarn workspaces) with Sanity as our content source of truth, deployed on Vercel with ISR.
- WHAT YOU’LL DO - Own the architecture and health of the Fireworks marketing web platform: a Next.js 15 monorepo with shared component libraries, Sanity Studio, and Vercel hosting.
- THE STACK - Next.js 15 (React) with TypeScript, monorepo via Turborepo + Yarn workspaces Framework: - Sanity Studio v3, GROQ queries via groqd, production and staging datasets CMS: - Vercel with ISR and on-demand revalidation Hosting & Deployment: - Mux Video: - HubSpot CRM / Forms: - GitHub Actions Pipelines: - external agency Execution partner: WHAT WE’RE LOOKING FOR Required - 6-8+ years of professional
- experience in full-stack or frontend-heavy web development. - 4+ years of production
- experience with React and Next.js, including SSR, SSG, app router, and performance optimisation. - Strong fluency in TypeScript and modern JavaScript (ES6+). - Deep
- experience with Sanity or a comparable headless CMS, including content modelling, GROQ, structured data, and composable architecture. - Proficiency with Vercel: deployments, ISR, edge functions, preview environments, and environment management. - Solid grasp of Core Web Vitals, Lighthouse performance auditing, and frontend performance tuning. - Familiarity with CI/CD pipelines and GitHub Actions. -
- Experience managing third-party integrations (video hosting, CRM, marketing tooling).
- - Proven ability to manage an external agency or vendor: directing, reviewing, and holding partners accountable.
- Experience improving and scaling an existing web platform, ideally on a headless CMS and Jamstack stack. - Familiarity with marketing analytics platforms: GA4, Segment, PostHog, Adobe Analytics, or similar. - Hands-on
- experience with HubSpot integrations or similar CRM/marketing automation tooling. -
- Experience with automated testing frameworks (Jest, Cypress, Playwright). - Familiarity with monorepo tooling such as Turborepo or Nx. - Familiarity with AI or developer-tooling products (bonus for Fireworks-adjacent domain knowledge). -
- Experience in a founding or first-in-function role at a startup or scale-up.
- You care about craft but know when to move fast. WHY FIREWORKS AI?
- - Solve Hard Problems: Tackle challenges at the forefront of AI infrastructure, from low-latency inference to scalable model serving.
- - Ownership & Impact: Join a fast-growing, passionate team where your work directly shapes the future of AI—no bureaucracy, just results.
- - Learn from the Best: Collaborate with world-class engineers and AI researchers who thrive on curiosity and innovation.
- Fireworks AI is an equal-opportunity employer.
Additional details
- Our platform delivers the highest-quality models with the fastest and most scalable inference in the industry.
- A few examples of what that looks like in practice: - Frontier RL is cheaper than the mega-cluster narrative suggests: we ran cross-region rollouts using 98% sparse weight deltas and published what we learned.
- The immediate priority is a significant web refresh.
- The goal is to improve, scale, and mature that platform rather than rebuild it.
- You will work alongside a strong agency partner who brings deep technical and strategic expertise — rather than being heads-down in execution, your focus will be on technical leadership, platform direction, and ensuring the work meets a high bar.
- You will be embedded with the marketing team, partnering closely with Marketing Operations, Digital, and Growth, and working cross-functionally with product and engineering.
- You are directly accountable for the quality and performance of our web presence as the company scales at pace.
- - Evolve and scale the existing Sanity content architecture, improving content modelling, GROQ queries, and dataset structure to give marketing, digital, and growth teams greater independence.
- - Lead the technical execution of the web refresh, setting direction, defining milestones, and keeping the project on track without a dedicated PM.
- - Work alongside the agency partner on technical strategy and delivery, reviewing output, translating briefs, and holding work to a high standard.