management
Posted 4 weeks agoHead of Partner Marketing
at LaunchDarkly
United StatesRemote
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Responsibilities
- Define joint value propositions and connect them to our overall product positioning
- Build & execute joint GTM plans that translate partner strategy into pipeline (campaigns, co-sell motions, launches, and field activation)
- Allocate and manage MDF and partner budgets to deliver partner-sourced and partner-influenced pipeline accountabilities.
- Build templatized playbooks and automated campaigns for smaller partner activations
- Manage the pipeline of inbound co-marketing requests with a strategic filter
- Create partner-focused assets (one-pagers, demo guides, case studies)
- Track and report on partner influence on pipeline and adoption
Requirements
- In this role, you’ll define the framework for how we prioritize and activate our partner ecosystem then drive high-impact co-marketing programs that deliver pipeline and reinforce our position as critical infrastructure to support AI-development.
- experience in partner marketing, product marketing, or GTM roles in B2B software, with clear ownership of partner-driven pipeline or revenue.
- Deep understanding of cloud and ISV ecosystems, and track record of building successful co-marketing and co-sell motions.
- A Bachelor of science in Marketing or a degree in Business
- Experience driving impact within the AWS Partner Network SPECIFIC REQUIREMENTS: 20% travel required
Experience
- Typically brings 12+ years of
Benefits
- Must be authorized to work in US / Canada (no visa sponsorship / relocation) Pay:
- Target pay ranges based on Geographic Zones for Level 5:
- Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $ 171,000 - $235,000 **
- Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $ 154,000 - $211,000 **