other
Posted 3 weeks agoSenior Demand Generation Manager
at Opal
San Francisco, United StatesHybrid
Responsibilities
- - Build 1:1 and 1:few ABM campaigns for named accounts, segmented by regulatory pressure, cloud maturity, access complexity, and sales priority - Launch integrated campaigns across content, webinars, paid, direct outreach, partner programs, and SDR sequences - Partner with AEs and SDRs on target account lists, pre-event outreach, meeting goals, follow-up SLAs, and opportunity progression - Own funnel and systems hygiene across campaign performance, routing, attribution, and conversion rates - Plan and
Requirements
- About Opal Security: At Opal, we’re building modern identity governance for the AI era—intelligent access management that empowers enterprises to move fast while staying secure.
- The ideal candidate is an AI pilled marketer looking to redefine what Demand Generation means in an AI-native GTM org.
- This is a hands-on role for a demand gen leader to partner closely with GTM leadership to create demand among IAM, security, infrastructure, and platform engineering, as well as GRC leaders at tech companies reaching scale.
- Our go to market is a commercial sales-led motion.
- You will excel in this role if you know how to build high quality programs around the right accounts, create executive and practitioner engagement, and inspect whether marketing activity is actually turning into meetings, opportunities, and revenue.
- What You’ll Do: You will own day to day execution of ai-native demand generation programs across account based campaigns, field marketing, webinars, executive roundtables, paid amplification, partner campaigns, and sales follow-up.
Additional details
- Our mission is to bring clarity, control, and confidence to complex enterprise environments, helping teams govern access without slowing down innovation.
- The Role: Opal Security is hiring a Senior Demand Generation Manager.
- You’ve moved past vibe coding standalone apps and are operationalizing a highly personalized revenue generation engine with an opinionated POV on content, brand, campaigns, events, and digital channels.
- You will help Opal generate demand in cloud-native developer organizations that are scaling into regulatory scrutiny and need better ways to prove least privilege, govern access, and reduce access review fatigue.