marketing
Posted May 18Senior Product Designer, Growth
at LaunchDarkly
United StatesRemote
Responsibilities
- Design the Foundation trial and activation
- Run experiments against that evidence on cycle times measured in weeks. •
- Design the agentic onboarding
- Improve advanced feature discoverability. Experiments and guarded releases are significantly underused relative to their value, and closing that gap requires working across team boundaries. •
Requirements
- experience for a developer tool has to earn attention quickly and deliver real value before asking for commitment.
- There's also a newer design problem: the team believes AI agents will become a primary developer onboarding channel, and building that
- experience from signup through SDK integration, first flag, first advanced feature, and conversion to a paid plan. •
- experience: what getting started with LaunchDarkly looks like when the interface is an MCP , a Skill and an AI coding agent rather than a browser.
- experience in B2B software ( PLG , freemium, self-serve, or trial-to-paid) in a developer or technical product context.
- experience where someone is evaluating, integrating, and setting up a new tool. CLI usage, SDK setup, API credential management, connection debugging are familiar territory. •
- You ask engineering questions, read the docs, and understand what's actually hard to build. •
- Familiarity with AI agent interfaces ( MCP integrations, Cursor/Copilot/Claude workflows, or similar) is important given the agentic onboarding work on the roadmap. Deep prior
- experience here isn't expected as this is an emerging space but high curiosity and strong opinions about the design problems and how to solve are. Communication •
Experience
- 7+ years designing digital products, with examples of impact on activation, conversion, or retention. A strong portfolio shows what metric moved and why the design decision caused it. • Growth design
Benefits
- You present to design and product leadership with directness. Feedback in both directions is specific, not hedged. Pay:
- Target pay ranges based on Geographic Zones for Level P4:
- Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $171,200 - $235,400*
- Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $ 154,100 - $211,860 **
- Zone 3: All other US locations - $ 145,500 - $200,090 **
- LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs.
- Exact compensation may vary based on skills, experience, and location.
- *Within the United States, our geographic pay zones are defined by counties surrounding major metropolitan areas.
- **Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary. About LaunchDarkly:
Contact
- To do so, contact People Ops at hr@launchdarkly.com .
- Your safety matters to us. To protect yourself from potential scams, LaunchDarkly recruiters will only contact you from @ launchdarkly.com email addresses or via LinkedIn from "Verified Recruiter" accounts.
- Please notify us of any fraudulent representation by sending an email to careers@launchdarkly.com .
Additional details
- The Foundation team's mission is to make LaunchDarkly the tool that every new startup and small engineering team wants to use.
- Developers are a demanding audience. They don't tolerate setup friction, opaque pricing, or products that require a sales call to understand. The activation and trial
- Designing that well across the signup flow, SDK integration, in-product onboarding, and first engagement with advanced valuable features like experiments and guarded releases is the core design challenge here.
- The team works from a documented evidence base: customer feedback analysis, funnel data, and recorded sales calls.
- The problems on the roadmap are grounded in that evidence, each with a defined hypothesis and a target metric.
- experience is active roadmap work. It is an incredibly exciting place for a designer to play.
- This role calls for someone with a growth background (activation funnels, conversion experiments, behavioral design), not a generalist product design scope. Responsibilities: •
- Work from the team's evidence base — customer insights data, product analytics funnel analysis, sales and support call patterns — and add to it with your own research.
- When you find drop-offs, trace them to their structural cause: wrong information architecture, missing context, an illegible value proposition. The fix belongs upstream, not just at the symptom. •
- Contribute to roadmap decisions alongside your product manager and engineering manager peers, bringing activation opportunities forward with data rather than waiting to be briefed. •