marketing
Posted May 20Marketing Specialist, Social Media & Influencer
at Taskrabbit
New York, United StatesHybrid
Responsibilities
- Manage content calendar across Taskrabbit’s organic social media channels, including but not limited to brainstorming, copywriting, planning, scheduling, and publishing
- Own and execute content strategy by creating still and video content for organic social channels
- Actively monitor organic social media mentions and identify opportunities to engage with Taskrabbit users, influencers, and other brands
- Analyze and report on the performance of social content and incorporate insights into future content decisions
- Spearhead social-first campaigns and collaborate with internal (Creative, PR, CRM, etc) teams on integrated distribution strategies
- Support Social Media Lead with end-to-end influencer and content creator partnerships, including sourcing, negotiation, developing briefs, and reviewing/approving content.
Requirements
- The ideal candidate for this role is both creative and strategic, a master wordsmith with quick wit, and passionate about building and engaging online communities.
- Possess a deep passion for crafting social content, a keen eye for visual storytelling, and a thorough understanding of social media trends and strategies to drive strong engagement
- experience as a Social Media Specialist or similar role
- Deep knowledge of Instagram, TikTok, Facebook, Twitter (X), Pinterest, YouTube, LinkedIn and general social media best practices
- Strong storyteller with the ability to develop engaging platform-native short- and long-form content
- Ability to ideate and concept original content ideas both independently and in collaboration with team members
- Problem solver attitude, with demonstrated ability to find creative solutions to ambiguous problems
Benefits
- Experience with editing and design tools like CapCut, Canva, and/or Adobe Photoshop, as well as social and influencer management tools like Dash Social Compensation & Benefits
- At Taskrabbit, our approach to compensation is designed to be competitive, transparent and equitable. total compensation consists of base pay + bonus + benefits + perks.
- The base pay range for this position is $72,000 - $96,000.
- This range is representative of base pay only, and does not include any other total cash compensation amounts, such as company bonus or benefits.
- Women make up half of our leadership team and our diversity representation is above that of the tech industry average. The Perks.
- Taskrabbit offers our employees with employer-paid health insurance and a 401k match with immediate vesting for our US based employees.
- We offer all of our global employees generous and flexible time off with 2 company-wide closure weeks, Taskrabbit product stipends, wellness + productivity + education stipends, IKEA discounts, reproductive health support, and more.
- An Active Commitment to Equity within our Company and Platform.
Contact
- Communications will always be conducted by taskrabbit.com domain names.
Additional details
- Taskrabbit is a marketplace platform that conveniently connects people with Taskers to handle everyday home to-do’s, such as furniture assembly, handyman work, moving help, and much more.
- At Taskrabbit, we want to transform lives one task at a time.
- As a company we celebrate innovation, inclusion and hard work.
- Our culture is collaborative, pragmatic, and fast-paced.
- We’re looking for talented, entrepreneurially minded and data-driven people who also have a passion for helping people do what they love. Together with IKEA, we’re creating more opportunities for people to earn a consistent, meaningful income on their own terms by building lasting relationships with clients in communities around the world.
- Taskrabbit is a hybrid company with employees distributed across the US and EU and a Built In — Best Places to Work (2022, 2023, 2024) continually ranked across multiple national and regional categories. Join us at Taskrabbit, where your work will be meaningful, your ideas valued, and your potential unleashed!
- This role operates on a hybrid schedule requiring two days of in-office collaboration per week (Tuesdays & Wednesdays) in either our San Francisco Hub or our New York City Hub. About the Job
- The Taskrabbit marketing team plays a critical role in driving customer acquisition, engagement, and retention.
- As the Social Media & Influencer Specialist, you will build Taskrabbit’s brand personality across social media, building a distinct presence that drives brand affinity and helps achieve business goals.
- In this role, you will manage and execute a robust content strategy across organic social channels, including content creator and influencer partnerships.