Customer Marketing Manager

San Francisco, United StatesOn-site

Responsibilities

Own the content strategy for customer and partner stories, developing briefs, shaping drafts, and ensuring every piece meets a high bar for quality, clarity, and brand voice
Design and direct AI-assisted workflows for sourcing, drafting, and distribution; scaling output while maintaining quality
Develop repeatable intake, prioritization, and production systems; manage vendor relationships and associated budgets We'd love to hear from you if you have:

Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI.
From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world.
We're looking for a Customer Marketing Manager, Customer Story to lead how Figma tells its story through the people who use and build with our products.
This role sits at the intersection of content strategy and program operations, scaling customer and partner voices across Product, Editorial, Growth, and Sales—and into Figma's biggest launches and business moments.
Source and shape stories that advance Figma's strategic priorities—AI, enterprise, platform, and public-company narratives—with sound judgment about what moves the needle
Sharp editorial sensibility: the ability to recognize a strong story, brief it clearly, and shape others' work with precision and care Hands-on
experience with Figma and familiarity with design and development workflows, including AI •
Experience running content programs end-to-end: intake, prioritization, production, and distribution at scale
You spot what needs to happen, move without being asked, and raise the bar for the work around you At Figma, one of our values is Grow as you go.
Additionally, if hired you will be required to attend in person onboarding.

8+ years in content marketing, storytelling, or content program management in SaaS or tech, with a track record of elevating content quality across a team or program

If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including, but not limited to, individual
For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range.
Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales
Figma’s compensation and
Annual Base Salary Range: $153,000 — $269,000 USD

If you require accommodation, please reach out to accommodations-ext@figma.com .

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all.
If you're excited to shape the future of design and collaboration, join us!
Story Studio is a horizontal team within Figma's marketing organization that functions as a storytelling platform—aligning product narratives, customer stories, and brand campaigns.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
Serve as an internal platform for customer storytelling, proactively supporting Product, Editorial, Growth, and Sales with the narratives they need
We believe in hiring smart, curious people who are excited to learn and develop their skills.
experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location.
The listed range is a guideline, and the range for this role may be modified.
Please discuss your specific work location with your recruiter for more information.