Marketing Operations Manager, Strategy

San Francisco, United StatesHybrid

Responsibilities

Proactively identify and implement regional growth opportunities through deep-dive analysis of funnel friction points and conversion blockers
Host inbound reporting councils and contribute data-driven insights to other regular regional reporting rhythms.
Own the triage and prioritization of regional reporting
Proven track record of building relationships with cross-functional leadership (Sales, Marketing, Finance, Data Science and Analytics) to drive consensus and change.

We're seeking a Strategic Marketing Operations Manager to serve as the strategy partner to US Revenue and Marketing leadership, owning regional inbound funnel performance and providing data-driven insights to our GTM teams.
Most Asanas have the option to work from home on Wednesdays.
experience in B2B SaaS, with expertise in both data analysis and strategy.
Strong analytical and presentation skills with the ability to synthesize complex data into executive insights to inform regional planning. Hands-on
experience with marketing and sales funnel reporting, with knowledge of Salesforce, Databricks and Tableau, or similar tools
Proactive about leveraging AI tools to accelerate insights and team productivity
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission.
We believe that compensation should be reflective of the value you create relative to the market value of your role.
To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $146,000 - $166,000. The actual base salary will vary based on various factors, including market and individual
qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits.
If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
Long-term savings or retirement plans
benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role. #LI-Hybrid About us

The Asana Marketing Operations team is chartered with achieving revenue targets by optimizing the customer journey with technology, operational programs and actionable insights.
This role acts as the connective tissue between global initiatives and the US field, responsible for measuring performance against target, while aligning cross-functional teams on the execution of top growth levers.
The role doesn't just report on the performance but actively identifies opportunities to optimize it.
This role is based in our San Francisco office with an office-centric hybrid schedule.
The standard in-office days are Monday, Tuesday, and Thursday.
Working from home on Fridays depends on the type of work you do and the teams with which you partner.
If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve
Ownership of the regional Inbound pipeline and conversion rate targets, providing critical performance reporting and forecasting for US Marketing, Sales, and GMs.
Act as the primary liaison between global marketing initiatives and the US field, creating alignment on regional changes and program managing their implementation.
Partner with Marketing Analytics, Data Science and Finance to drive regional marketing planning, ensuring alignment with annual and program-level target setting.