Customer Marketing Manager

San Francisco, United StatesOn-site

Responsibilities

Own the content strategy for customer and partner stories — developing briefs, shaping drafts, and ensuring every piece meets a high bar for quality, clarity, and brand voice
Design and direct AI-assisted workflows for sourcing, drafting, and distribution — scaling output while maintaining quality
Develop repeatable intake, prioritization, and production systems; manage vendor relationships and associated budgets We'd love to hear from you if you have:

Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI.
From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world.
We're looking for a Customer Marketing Manager to lead how Figma tells its story through the people who use and build with our products.
This role sits at the intersection of content strategy and program operations, scaling customer and partner voices across Product, Editorial, Growth, and Sales—and into Figma's biggest launches and business moments.
Source and shape stories that advance Figma's strategic priorities — AI, enterprise, platform, and public-company narratives — with sound judgment about what moves the needle
Sharp editorial sensibility: the ability to recognize a strong story, brief it clearly, and shape others' work with precision and care Hands-on
experience with Figma and familiarity with design and development workflows, including AI •
Experience running content programs end-to-end: intake, prioritization, production, and distribution at scale
Additionally, if hired you will be required to attend in person onboarding.

8+ years in content marketing, storytelling, or content program management in SaaS or tech, with a track record of elevating content quality across a team or program