Senior Product Marketing Manager

New York City, United StatesHybrid

Responsibilities

- Lead Product Launches: Own end-to-end launches from positioning to execution that generate pipeline, accelerate adoption, and feel like moments.
- Build Sales Enablement: Create the assets Sales needs to close: one-pagers, pitch decks, battle cards, landing pages, and case studies.
- Support Expansion & Advocacy: Partner with CS and Account Management to develop retention messaging, customer references, and stories that accelerate new deals and deepen existing ones.
- Build Category Leadership: Establish PermitFlow as the defining voice in AI-powered pre-construction through thought leadership, analyst relationships, trade placements, and demand gen content.

We’re an applied AI company serving the nation’s builders, tackling one of the largest information challenges in the economy: understanding what can be built, where, and how.
Our AI agent workforce helps the fastest-growing construction companies navigate everything from permitting and licensing to inspections and project closeouts – accelerating housing, clean-energy, and infrastructure development across the country.
As the U.S. enters a new capex supercycle across data centers, factories, housing, and renewables, joining PermitFlow means building the AI infrastructure at the core of every construction project driving the next wave of reindustrialization.
This is a high-impact IC role at the intersection of product, sales, and growth - the kind of person who can translate complex AI and construction workflows into narratives that resonate, and then turn those narratives into assets, campaigns, and GTM moments that drive real pipeline.
WHAT YOU'LL DO - Own Positioning & Messaging: Develop sharp, differentiated value propositions and ICP-specific narratives that make PermitFlow's AI capabilities compelling across verticals and buyer segments.
- Drive GTM Strategy: Connect market dynamics, customer insights, and product capabilities into go-to-market strategies that drive adoption and growth.
- Hands-On Builder: Fluent in the full GTM toolkit (positioning frameworks, launch playbooks, sales enablement, and lifecycle content) and you make the assets yourself.