marketing
Posted 2 weeks agoVP Marketing
at Swayable
New York, United StatesOn-site
Responsibilities
- Own the marketing strategy that helps Swayable win with senior marketing, brand, insights, research, and strategy leaders at enterprise companies
- Build a clear operating cadence for marketing performance, with visibility into what’s working across channels, campaigns, events, pipeline, and revenue impact
- Build a repeatable demand engine that turns market awareness into qualified pipeline, revenue, and measurable ROI
- Lead Swayable’s events strategy across conferences, executive dinners, webinars, owned events, and field marketing — with a clear plan for pre-event targeting, in-room impact, and post-event conversion
- Develop thought leadership and content that makes Swayable a must-know platform for teams measuring message, creative, and campaign impact
- Own the marketing narrative across campaigns, PR, customer stories, executive visibility, and category-building moments
- Create sales enablement that helps the commercial team tell a sharper story, navigate complex buying committees, and move strategic deals forward
- Manage the existing marketing team and external partners, bringing focus, accountability, and higher-quality execution across the function Who You Are:
Requirements
- Founded in 2018 by physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times.
- This is a hands-on leadership role for a full-stack B2B SaaS marketer who has helped a company scale meaningfully and knows how to turn marketing into real business impact.
- Experience in martech, adtech, consumer insights, market research, media measurement, or related categories is strongly preferred Benefits :
Benefits
- 100% Medical, Dental & Vision Plans - no employee contribution required Generous PTO Equity Options 401k plan, FSA
- Salary: $225-275K, dependent on experience