Field- & Customer Marketing Manager (EMEA / DACH Focus) - Parental leave cover

Berlin, GermanyOn-site

Responsibilities

Own and execute customer and field marketing programs across high-touch and premium segments.
Increase account engagement through tailored initiatives aligned to regional priorities.
Drive inbound opportunities and influence pipeline growth through targeted engagement.
Track, measure, and optimize based on KPIs like engagement, opportunity influence, and ROI.
Continually improve regional marketing operations with insight-backed refinements. Own Regional Events & Programs
Design and implement the EMEA event calendar — from industry events to customer events and webinars.
Manage regional marketing budget decisions tied to commercial impact.
Ensure events and programs are locally relevant and aligned with global playbooks. Translate Global Strategy into Local Success
Identify trends, competitive dynamics, and regional needs that unlock better performance. What We’re Looking For
Track record owning regional programs, events, and budget decisions.

Partner with Sales leadership to prioritize accounts and refine regional go-to-market execution. Deliver Measurable Commercial Impact
experience with a focus on field, customer, or revenue- aligned marketing.
German language skills at a professional level are required
Experience with CRM and marketing automation systems (e.g., Salesforce, Braze) is a plus.
An AI-first, experimental mindset — you proactively use AI to work smarter, uncover insights faster, and increase marketing impact.
AI and Hiring at Mentimeter
At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring.
We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient.
AI does not screen or decide on candidates.
Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking.
AI strengthens our work, but it does not define it.