Head of Growth Marketing

San Francisco, United StatesOn-site

sql$295,000

Responsibilities

Lead, mentor and grow the performance marketing and creative teams
Lead the team through various stages of marketing maturity for a mix of apps through launching and cracking new products and markets as well as growing acquisition for our mature products and programs

We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships.
Deep knowledge of paid media, measurement, and performance marketing channels such as Facebook, TikTok, Google ads, mobile DSPs, TV, direct mail and more.
Mastery of hypothesis driven A/B, MVT and incrementality testing with the ability to lead a team through analyzing test result data to tease out learnings and insights to inform future testing.
Ability to define key marketing KPIs and break them down into their underlying drivers to understand and influence performance from first principles.
Understanding of what makes effective and strong direct response creative with a framework to keep adjusting and learning based on experimentation. •
SQL proficient to be able to pull your own data and cross-validate results. Base Range $295,000 — $380,000 USD

15+ years of a proven track record of driving towards new user acquisition growth goals under set CAC/ROAS or volume targets, timelines and budgets at scale.
5+ years as a proven people leader able to guide, influence and motivate teams and organizations with a track record of managing performance and driving towards measurable goals and outcomes.

Kikoff financial products have already helped millions of customers improve their credit scores and access their paycheck early; and with your help we can improve the financial lives of millions more.
benefits and equity in a fast-moving and fast-growing environment that will help you grow your abilities and career as you help build a better ecosystem of credit for our customers.
Equal Employment Opportunity Statement

Kikoff: The Fintech Powering Financial Security at Scale
Kikoff is a profitable, pre-IPO fintech company on a mission to empower everyone to achieve financial security.
With record revenue growth in 2025 and a unicorn valuation, we've built a suite of products that help millions of people build credit, access liquidity, and save money.
We're scaling fast. Join us if you want to build something meaningful and help millions of people move forward financially. Why Kikoff:
This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products.
Yes, you can build an exciting business AND have real-life real-customer impact.
We’re looking for a Head of Growth Marketing who can help us continue to grow our family three finance top-100 ranked apps, leading our performance marketing and creative teams.
You’ll be responsible for growing our acquisition volume with strict CAC/ROAS goals.
This is a full-time position in our San Francisco HQ with
Directly responsible for our marketing budget and growing the number of users who join our program while keeping constant or improving our CAC/ROAS