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↳ Own Descript's social presence across channels (LinkedIn, X/Twitter, Instagram, TikTok, YouTube Shorts, and others as… ↳ Develop channel-specific strategy that plays to each platform's strengths and audience
↳ Define Descript's content strategy, editorial calendar, and channel prioritization ↳ Identify content gaps and opportunities through user data, search research, and market insight
↳ Own positioning and messaging for Enterprise products and solutions. ↳ Build and continuously improve our sales enablement engine, including battlecards, competitive intelligence, ROI…
↳ Co-own upmarket pipeline targets with Sales, with shared accountability for sourced and influenced pipeline ↳ Build and execute an enterprise demand playbook: ICP definition, target account selection, channel mix, offer strategy,…
↳ Build Descript's field marketing strategy from the ground up, including planning, processes, measurement, and annual… ↳ Develop and execute integrated field marketing programs that generate pipeline, accelerate opportunities, and…
↳ Design highly interactive components and translate design specs into production-quality code with precise attention to… ↳ Review designer PRs that touch shared UI surfaces and design system contributions from feature engineers
↳ Conduct in-depth analysis to shape product PLG motion and B2B strategy. ↳ Improve execution rigor of product teams by owning success metrics and opportunity sizing.
↳ Own execution : Manage team prioritizes, drive alignment across stakeholders, adapt plans to maximize outcomes, and… ↳ Define team direction : Connect customer needs, product vision, and technical realities in close collaboration with…
↳ Own execution : Manage team prioritizes, drive alignment across stakeholders, adapt plans to maximize outcomes, and… ↳ Define team direction : Connect customer needs, product vision, and technical realities in close collaboration with…
↳ Launch integrations that unlock new use cases: MCP wrappers, no-code workflow platforms, and strategic partner… ↳ Define and grow this business line by shaping positioning, pricing, and go-to-market strategy with Sales and Marketing…
↳ Own Descript’s top of funnel and growth models, from signups to paid conversion to ARR and retention. ↳ Own sales-led revenue forecasting, including pipeline modeling, win rates, sales capacity, and quota-driven ARR.
↳ Building and maintaining standardized 3P model integrations (LLM providers, generative model APIs). ↳ Make build vs. buy decisions : Evaluate when to train our own models vs. integrate third-party solutions based on…
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